How Impossible Foods is trying to solve one of its biggest challenges

Sometimes it is difficult to be so in demand.

Impossible Foods, renowned for its meatless cell burgers, is now available in some 9,000 restaurants around the world. He said he was struggling to meet the voracious demand for his product.

"Yes, we are struggling to meet the bursting demand for the Impossible Burger. The question is not specific to a single region or chain; we do not give priority to anyone, so breakdowns could in principle affect any of the 9,000 restaurants where the Impossible Burger is on the menu, "said a spokeswoman for the company at Yahoo Finance.

<p class = "canvas-atom web-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Comments follow Bloomberg report Friday suggesting Impossible Foods" Hamburgers are out of stock at many restaurants in Red Robin and White Castle. The story also calls Beyond Meat (BYNDThe data follows a Bloomberg report on Friday suggesting that Impossible Foods hamburgers are out of stock at many Red Robin and White Castle locations. The story also calls Beyond Meat. (BYND) hamburgers unavailable in 70 Freebirds stores.

"The company faces no insurmountable supply chain constraints or fundamental bottlenecks; like other successful startups, we face short-term ramp-up challenges resulting from a demand far superior to the supply, "added the spokeswoman. from Impossible Foods.

<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Restaurant Brands (QSR– which offers products from the Burger Impossible lineup in 100 Burger King sites in San Francisco and is planning a national rollout by the end of the year – tells Yahoo Finance that they are working in close collaboration with the company to avoid problems of supply. "Data-reactid =" 20 "> Restaurant Brands (QSR), which offers the Impossible Burger in 100 Burger King locations in San Francisco and is planning a national rollout by the end of the year, tells Yahoo Finance that they are working closely with the company to avoid supply problems.

"The Impossible Whopper is currently available in five markets. We have been working closely with Impossible Foods over the last few months to plan the launch of the impossible Whopper and ensure we can meet demand as it rolls out in our test markets and, eventually, nationally. " said a spokeswoman for Restaurant Brands.

More

The spokesperson for Impossible Foods explained in different ways that the plant-based burgers maker is trying to address the shortage. His comments at Yahoo Finance:

1. We are increasing the workforce at the Oakland, Calif. Plant. The factory now operates 24 hours a day, seven days a week (two shifts working 12 hours a day) and employs about 130 full-time people (including 25 people who completed their training last week). We are actively recruiting new recruits to various positions in Oakland.

2. Also, last month we hired a new senior executive with extensive manufacturing experience. Sheetal Shah has spent more than 10 years developing technology companies to achieve exceptional growth – and we are certain he will do the same for Impossible Foods.

3. Also last month, we announces new $ 300 million investment both world-class investors and leading personalities. We will be spending significant amounts on the rapid increase in production and our long-term growth strategy.

4. To achieve continued growth in escape, the company will increase its production capacity and actively pursue its strategies. We do not provide additional details on our manufacturing expansion yet. Stay tuned.

The shortages are justified in light of the growth rates of Impossible Foods. Impossible Foods told Yahoo Finance that its turnover had increased 50% since the launch of its new 2.0 burger in January. Sales in Asia have quadrupled in the last three months alone.

A spokeswoman for Beyond Meat did not respond to Yahoo Finance's request regarding its own supply shortages.

<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Brian Sozzi is an editor and co-host of The first trade at Yahoo Finance. Follow Brian Sozzi on Twitter @BrianSozzi"data-reactid =" 41 ">Brian Sozzi is an editor and co-host of The first trade at Yahoo Finance. Follow Brian Sozzi on Twitter @BrianSozzi

<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Read the latest financial and commercial news from Yahoo Finance"data-reactid =" 51 ">Read the latest financial and commercial news from Yahoo Finance

<p class = "canvas-atom canvas-text Mb (1.0em) Mb (0) – sm Mt (0.8em) – sm" type = "text" content = "Follow Yahoo Finance on Twitter, Facebook, Instagram, Flipboard, SmartNews, LinkedIn, Youtube, and reddit."data-reactid =" 59 ">Follow Yahoo Finance on Twitter, Facebook, Instagram, Flipboard, SmartNews, LinkedIn, Youtube, and reddit.