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Ice Cube is about to melt – dude is heated because he says Robinhood used his face to plug in their services without his permission … so now he’s suing them.
The rapper has just filed a lawsuit against the financial services company – which many people use to buy and trade stocks – for allegedly using a photo of him in an advertisement featured on their press service, Robinhood Snacks, last month.
According to the documentation, obtained by TMZ, Cube claims that Robinhood took an image of him in another project he had worked on … and slapped it in a newsletter update talking about stock / market corrections – and captioned it with a riff on a famous lyric from one of his songs.
The quote … “Correct yourself, before you destroy yourself” – which is obviously a play on his famous track “Check Yo Self”. Cube says that by inserting his image and likeness into their Snacks service, they falsely associated it with their brand … giving the impression that he endorses them, which he is making more than clear here – he doesn’t. does NOT.
Cube goes so far as to say that Robinhood is “the antithesis of everything Ice Cube stands for” and calls its products and services “horrible.” He goes on to say that Robinhood has a habit of doing this … namely, connecting celebrities and other rappers – like Jay Z and In the – to endorse his products and services … but Cube makes it clear that he doesn’t want to be one of them.
IC also has a theory as to why he thinks Robinhood roped him up here – he says his business partner, Jeff Kwatinetz, has criticized the company (both in public and in its own lawsuit against them) … and suggests that this is Robinhood’s way of sticking to both.
We reached out to Robinhood for comment … so far no word in return.
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