2019: How Tamil Movies Have Evolved Up To Now

With a minimum of four to five outings per weekend, it became difficult for a movie to maintain theaters. Take the owner of Lakshmy Ramakrishnan's house, for example. Although critics praised the owner of the house, very few screens were available for the movie and over 70% of the screens were occupied by Sindhubaadh. On June 28, with these two films, Dharma Prabhu, Natchathira Jannalil, Kaadhal Munnetra Kazhagam and Jiivi also appeared on the screen. G Dhananjayan, an award-winning producer, commented on Twitter: "It's not good for these six films. Whatever opening we have for Kolaigaran is that the film came solo on 370 screens. This kind of competition should be avoided. Reporter if it's crowded and try to come up with one or two movies, producer friends.

In fact, Vijay Sethupathi-starrer Sindhubaadh was supposed to be on display the week before but was postponed. There is a lot of time and money spent on making films, but few are released without hiccups and "last minute changes". Jiiva's Kee, Vishal's Ayogya, Atharavaa's 100 and Kalavani 2 are among the films that have had a delayed release.

There is simply too much to see in a very short time. Until the first week of July, nearly 110 Tamil-language publications were published. How many hits have there been? How much flop? On what basis do we say that a movie really comes out better? Open Twitter, we see "online influencers" promoting those who are below average, in addition to stressing that "the film is doing well". I do not blame them, but that's what it is. For them, every Tamil version is a blockbuster. Nevertheless, the audience mainly looks at movies that have their favorite heroes and that's a proven fact.

In the first half of 2019, only three "big movies" were beating hits – Ajith's Viswasam, Rajinikanth's Petta and Lawrence's Raghava's Kanchana 3. Afterwards. According to reports, Viswasam reported about 150 crores of rupees in Tamil Nadu, followed by Petta, which made about 120 crores. But Petta's collection was well ahead of Viswasam around the world. And, Kanchana 3 hit more than 50 crores of Rs only from Tamil Nadu. Although criticized by the critics, the bilingual Tamil-Telugu, published during the weekend of Easter, hit the jackpot, reaching the crore of 100 rupees.

A theater owner based in the city agrees that "Petta has grown in urban cities compared to rural areas, but in Tamil Nadu, Viswasam in the lead. Some theaters preferred to watch Viswasam in its fourth week, despite new releases. "Here we have seen a clear divide between urban and rural audiences. For a film to be declared successful, it must work on the A, B and C demarcations, he said. "Otherwise, LKG of RJ Balaji, Thadam of Arun Vijay and Dhilluku Dhuddu 2 of Santhanam have made huge profits. The management of Magizh Thirumeni reportedly reported more than 20 crores of rupees in Tamil Nadu. Overall, the year 2019 promises to be an exciting year for Tamil cinema, "added the theater owner.

"The stars can guarantee a mbadive opening, but only the content decides if its film will remain long. Take Viswasam, for example. The combination Ajith-Siva repeated the magic once again, "observes a leading director, concerned about the decrease in the Tamil crowd. "With Netflix and other OTT platforms, it's hard to get audiences to theaters. In addition, it is interesting to see the Tamil public more receptive to content in other languages, mainly Telugu, Malayalam and Hindi, "he said. The owner of another theater based in the city agrees to say that "the dubbed outings, including Captain Marvel, Avengers: Endgame, Spider-Man: Far From Home, have sparked a keen interest from localities. But there should be a limit to the number of releases in Tamil, because even good movies do not have what they deserve.

One filmmaker says he does not understand why the average audience questions the box office collection. "Tamil cinema has come a long way in the last decade. As a director, I do not care about numbers. I make a film and move on. Honestly, we do not know the box office numbers ourselves immediately and recently, these unreliable figures are published on Twitter, "he smiles.

Although 2019 had a good start with Petta and Viswasam, of many "big movies" bite the dust, while a handful of them – To Let, Super Deluxe, Peranbu, Mehandi Circus, Sarvam Thaala Mayam, Monster, Game Over, Thumbaa and Kolaigaran – claimed their place These films included not only bravura performances, but also an unknown experimental side of a few players who raised the bar.Between the two, IPL 2019 and the ICC Cricket World Cup have somewhat distracted the audience.

A Tamil producer, under the guise of anonymity, adds: "The lifetime of a profitable film has been reduced to two weeks." It is unhealthy. a few years, 80 to 90 films were released each year, but now t things have changed. Tamil cinema needs to understand and work on release dates. When was the last time that a star movie had a solo release on a festival day? When two big movies fight on the same day, the revenues will be shared. Even the situation could not be avoided for Petta and Viswasam. He hopes at least that the alignment of the second half of this year will be better, stressing the importance of locking release dates well in advance. To date, Ajith's Nerkonda Paarvai and Suriya's Kaappaan are due to be released in August and Vijay's Bigil is confirmed for Deepavali. Given the big films that have been aligned, the second half may be more interesting.