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Millions of people will watch the Super Bowl only to see all the commercials aired during the game. If you're wondering how much it costs to run an ad during the game, we have the answer.
CBS charged between $ 5.1 and $ 5.3 million for a set of ads, which includes a 30-second television spot and some digital inventory, according to Variety .
Costs incurred by businesses for Super Bowl advertising can be astronomical when you add price tags for celebrity appearances, popular song licenses and production costs, including special fees. effects.
NBC confirmed last year that the Super Bowl LII advertising space was sold 48 hours before kick-off. In the past years, commercials were often sold out months before the game.
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