Fox's Alita Leads Her President's Worst Weekend for 15 Years



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Brad Brevet
February 17, 2019

Last year, the weekend of President's Day, which lasted for three days, totaled $ 270 million. , most of which was due to the opening of over $ 202 million over three days. Black Panther accounting for nearly 74% of the top twelve gross combined. This year has not seen such a freak out, and although expectations have been stifled, the top-10 combined top-10 of $ 109.1 million is the worst weekend of the three-day President's Day since 2004.

In first position, Fox Alita: Battle Angel providing $ 27.8 million over three days. Elsewhere, while Blumhouse's Happy Death Day 2U release by Blumhouse was below expectations, it has already yielded more than its production budget and WB's release of the film Is not It Romantic New Line took the advantage of Valentine's Day before the weekend and got a third place.

Fox Alita: Battle Angel easily pbaded the wickets of the weekend, exceeding expectations and generating a budget estimated at 27.8 million over the weekend three days, with expectations expected to reach $ 33 million for the four-day weekend. The result would increase the five-day film duration to more than $ 41 million, well beyond the $ 30 million expectations for the film in the run-up to the weekend. Of course, despite the film's outperformance, its price is still high at $ 170 million. Sources suggest that it needs 500-550 million dollars to reach the global break-even point, which, for the moment, seems almost impossible.

On the international scale, Alita debuted on 11 markets last weekend and reached 86 markets in total this weekend, raising $ 56.1 million for Overseas consumption that now stands at $ 94.3 million. This weekend, the film opened in Russia with $ 6.45 million then in France ($ 5.87 million), Mexico ($ 4.18 million), Australia ($ 2.97 million) ), Germany ($ 2.96 million), Thailand ($ 2.48 million). Spain ($ 195 million), the United Kingdom ($ 1.8 million), Vietnam ($ 1.5 million) and Italy ($ 1.2 million). The film's flagship market is South Korea, where it added an additional $ 2.5 million this weekend, for a total of $ 14.75 million. Alita will be released in China and Japan on February 22nd.

WB The LEGO 2 movie: The second part dropped -37.8% over three days and delivered an estimate of $ 21.2 million bringing the national consumption of the film to 62.7 million dollars. The film should look good on Presidential Day, with a total of $ 27 million over four days and a national spending of nearly $ 70 million by the end of the day on Monday. Internationally, it has added more than $ 12 million this weekend in 69 markets, for a global business that now only represents $ 98 million. Outings to France and Italy next week, followed by an outing to Australia on March 21st.

Warner also took third place with the release of New Line's Is Not It Romantic with with Rebel Wilson . The film generated about $ 14.2 million over three days and is expected to yield about $ 16.5 million for the four-day weekend. The result would give the film a performance of $ 22 to $ 23 million over six days after its debut Wednesday. The film received a CinemaScore "B" and was presented to an audience of 80% of people aged 25 and over.

Paramount What Men Want landed in fourth place, plunging -40% at its second session, bringing in about $ 10.9 million for three days and exceeding the $ 12.5 million for the four-day weekend, resulting in a domestic wave of nearly $ 38 million Monday late in the day. The film also added $ 2.2 million from six overseas markets this weekend, for an early international business figure totaling $ 2.5 million.

The fifth edition of Blumhouse Productions' Happy Death Day 2U completes the top 5 ranks of Universal. She reported an estimated of 9.8 million for the three-day weekend. more than $ 11 million for the four-day weekend. After an opening on Wednesday, this would give the horror suite a start of more than $ 15 million over six days, which is still below the expectations of more than $ 20 million.

It is difficult to explain why the film did not meet expectations, as our research led us to believe that the expectations of the industry were for the most part perfectly highlighted. The performance of the IMDb page before the opening of the film was a little lower than we would have liked, but we chalked it up for sequels that usually run behind their predecessors. Even with that said, the six-day expectations for the sequel were still well below the $ 26 million invested by the first movie in just three days. Of course, it is important to remember that this movie only has a budget of $ 9 million. 2U received a "B" CinemaScore, identical to his predecessor, while he was playing in front of an audience composed of 51% women and 41% aged 25 and over.

The Day of Death (Happy Death Day) 2U also started internationally this weekend with $ 11.8 million spread over 41 markets, led by a performance of $ 2.2 million in South Korea, followed by France ($ 1 million), Germany ($ 1 million), United Kingdom and Ireland ($ 900,000), Indonesia ($ 900,000) ) and Spain (500,000 USD). The film opens its doors in Italy and Russia on February 28, followed by an outing to Japan on July 12.

Some notable milestones include the Universal Glbad which recently exceeded $ 100 million in the domestic market, and WB's Aquaman with a gross profit of more than $ 331 million. dollars, has now surpbaded Batman v Superman: The Dawn of Justice will become the second most generous national output in terms of revenue among the films of DC Extended Universe behind only Wonder Woman ($ 412.56 million)

In limited edition, MGM's Fighting with My Family debuted in four theaters this weekend before starting in the summer. Nationwide next weekend and reported about $ 131,625 for an average of $ 32,906 per theater.

Other limited outings include the reissue of War and Peace by Janus Films in a single theater where Sergey Bondarchuk's seven-hour feature film was about 22,000 . The oscilloscope debuted at the CatVideoFest 2019 Festival at the Chicago Music Box Theater, where it reported about $ 11,000 after only two screenings; Sony Clbadics debuted Ruben Brandt, collector in two places where he reported about $ 6,394 ($ 3,197 PTA) and the Hotel by the River of Cinema Guild opened in a theater with an estimate of 5 870 $ .

Next Weekend, Universal and DreamWorks Animation How to Train Your Dragon: The Hidden World will be broadcast at more than 4,000 locations. The film has already been released in the world for six weeks now, generating more than $ 172 million in 49 markets. It should arrive in theaters with debuts similar to those of its predecessors, Universal becoming the third studio of its kind to be published.

You can view the estimated results for the weekend of this weekend here and we will update our charts with estimates for four days tomorrow with full data on the weekend after Tuesday -midday.

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