PewDiePie's six-year reign as the world's most popular YouTube channel has finally come to an end, after the Indian music label T-Series adopted the YouTuber controversy.
It was originally planned that the takeover would take place in October The PewDiePie fan campaign helped maintain its most subscribed channel position.
PewDiePie, whose real name is Felix Kjellberg, even called on Elon Musk, General Manager of Tesla and SpaceX, to lead a popular segment of his Meme Review channel.
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The emergence of the T series has sparked controversy among some members of the YouTube community, who see it as a reflection of YouTube's growing commercialization in recent years. 19659011] Critics say the video-sharing platform is turning its back on independent creators for larger companies with higher revenue-generating potential.
"It's amazing how media companies like T-Series thrive in this space. While YouTube continues to be a pivotal platform for influencers such as PewDiePie, media companies have really doubled their numbers this year, "said Denis Crushell of the company's video badytics company recently. Tubular Labs social networks at The 1945 .
"T-Series and its sister channels now see more than 4 billion views per month, making it the most watched YouTube media company in the world. one billion Internet users in the country.
Although he encouraged his fans to help him stay on channel number one, Mr. Kjellberg claimed that he was not bothered by the Indian channel.
I really do not know about T-Series, but I think if YouTube evolves so that it feels more institutional, something else will take its place, "he said. . "I think people like this connection so much, I think something else is going to come up, if it feels too corporate."
Both channels now have more than 89 million dollars. subscribers at the time of writing this article. Projections from the Social Blade statistics site suggest that the T series will reach 100 million subscribers by June
The takeover comes just three days after a New Zealand terrorist has urged the population to "subscribe to PewDiePie", a few minutes before entering a mosque in Christchurch.
million. Kjellberg said that he was "absolutely disgusted" by the mention of his name by the shooter and that he did not post any video Friday on his channel "out of respect for the many Neo families. Zealand ". "Affected by tragedy.
At least 50 people have died in what is the deadliest terrorist attack in the history of New Zealand.