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Five days after its launch, the biopic trailer Narendra Modi has been viewed up to 18.8 million times on YouTube. In fact, the trailer is considered a major contributor to advance the T-series in the race with PewDiePie to become the largest chain of the video-sharing site on March 21st.
A positive response to the trailer of a movie is good news at the box office for the film. For the biopic Narendra Modi, it seems that the scene is ready.
Speaking to Moneycontrol, producer Anand Pandit said, "Elections, of course, are generating more curiosity among our political leaders, which could be a determining factor. But this is not the only factor or the most important factor that will lead moviegoers to come to the cinema to watch this biographical film. The elections and the noise around them contribute to conversations around the film. But, I believe this is the subject of the film that arouses interest. "
Some are of the opposite view. With 2019 flooded with films on politics from Uri: The Surgical Strike to The Accidental Prime Minister to Thackeray The Experts of the Film Industry say that the Bollywood soft power is used to put pressure on the opposition.
The tango between film and politics will continue even after the start of the April 11 general election. Tashkent Files, inspired by the death of former Prime Minister and Congress leader, Lal Bahadur Shastri, will be screened in April 12.
If the time is right for the publication of the biopic of Narendra Modi, Pandit said, "He (Modi) has just completed his first term. It is before the elections that people often consult the career chart of a politician. "
" Election time is when serious voters badyze the work and personality of their leaders. I think that, purely from the marketing point of view, Modi will arouse even more curiosity. As a smart producer, I have certainly taken this factor into account as well. But it's not the deciding factor to make this film or release it now, "he added.
This time, the policy was not limited to 70mm screen and reached the replacement screen.Modi's life will be a common topic in April, both on the digital and theatrically.As of April, a Web series in ten parties on the Prime Minister's life will be aired throughout the seven phases of the Lok Sabha elections Narendra Modi ?
"Prime Minister Narendra Modi may have been one of the the most watched and heard political leaders of our generation. It nevertheless arouses the interest of the peoples. People are curious about his life, his difficulties and his fight against probabilities. Given his interest, I doubt that the Web series has an impact on the film's activities, said Pandit.
"Audience badysis shows differences in the audience watching a movie on the big screen in front of the Web, and most importantly, I think people would like to see the story of Modi's life on the big screen He added,
that the release of the film was also advanced about a week and that, according to Pandit, "the original release date was April 5, because they wanted to provide a deadline of Thanks for the promotions and moved it from one week to the next week, it feels better to release the film to its original date of April 5th. "
Pandit is confident in the fact that the film will spark good reactions not only at home, but also abroad. "Narendra Modi is a global leader, he is high on the list of the world's most popular leaders, and has a tremendous influence on the international scene. his travels around the world have shown that his popularity is not limited to In India, I expect an equally enthusiastic response from the foreign market for this biopic, "he said.
Prime Minister Narendra Modi made news for the following reasons: Twitterati launched an online festival after the launch of the trailer and the Electoral Commission issued a notice of justification for Dainik Bhaskar an advertisement of the next film.
An election official stated that the advertisement of the film appeared to be an alternative advertisement that could include "political overtures" violating the code of conduct.
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