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The Bollywood actor Ranveer Singh has taken his love of music to another level. He teamed with filmmaker / evangelist Navzar Eranee to launch their Pbadion project, an independent music label called IncInk. The label will seek to discover the future superstars of the Indian music scene and to present its raw talent to the general public.
"We start by launching some really raw, extremely talented, new rap and hip-hop artists who we believe to be the next superstars on the stage. Rap and hip-hop are the most important events of Indian music today.
This poem speaks of revolution, of the way in which India protests against clbad structures, injustice and social atrocities. It is the voice of India in the streets of the country that you can not ignore anymore. The Hindustani rap / hip-hop tells the story and reality of our country and we at IncInk want to bring out the true poets of our generation, "said Ranveer, who becomes a global entrepreneur with his musical project. his first single and his Zeher video clip today! He added: "The first three outstanding talents launched are Kaam Bhaari (who sang Zeher), SlowCheeta and Spitfire and I am a big fan We intend to sign and promote more artists who explore different genres in the coming days to present their music in India and around the world. "
Ranveer Singh states:" In as a foreigner in Bollywood, I've always wanted to do my part to bring out and support the exceptional talent we have on every street in our country, so when Navzar and I came up with the idea of InCInk , that appealed To my heart, to my heart, IncInk is my pbadion and I intend to use this platform to give as many artists from the country the opportunity to dazzle India with their talent. "
Music has always inspired me to think and act beyond my perceived limits. As a boiling artist from one point of view, I got tired of secure conversations and diplomacy driven by economic interests. I want to connect with people. These relationships via truth and authentic expression, though not always pleasant, create a more inclusive conversation. This idea led Ranveer and myself to push our limits and form IncInk. Anushka Manchanda a.k.a. Nuka & Shikhar Manchanda a.k.a. RAKHIS was appointed director of music, as we all agreed on the absolute core of what we envision for IncInk. Where artists can collaborate and express with real freedom. In my opinion, the haves and have-nots must engage in common ground – through art and music. This is where all the collisions, disagreements and agreements must take place. To bring about this change, we must move the nest with our thoughts, actions, and words. "
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