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LOS ANGELES (REUTERS) – Fans of the Avengers: Endgame worldwide over the weekend have mushroomed in movie theaters, bringing total ticket sales to the superhero Walt Disney Co has an impressive $ 1.2 billion ($ 1.6 billion). records in dozens of countries.
Disney estimates that Endgame generated a record $ 350 million in the United States and Canada from Thursday night through Sunday.
This three hour action show revealed the fate of Iron Man. , Thor and other popular cartoon heroes also marked history in South Africa, China, Brazil, France, Egypt and 38.
In China, the world's second largest film market, Endgame has collected 330.5 million US dollars since its inception. Wednesday.
The historic weekend helps Disney follow the course of what badysts consider an unprecedented year. The company is expected to release The King Lion, Toy Story 4 and several other potential blockbuster movies in the coming months.
Endgame is unique because it is the culmination of a story told in 22 Marvel Studios films that drew the crowds to cinemas a decade ago.
Spectators "have proven time and time again that they are attached to these characters," said Cathleen Taff, head of theatrical distribution at Disney. "I think they wanted to see how this epic story would resolve itself."
The stars of the finals, Robert Downey Jr., Chris Hemsworth, Scarlett Johansson and others, form a group of superheroes fighting the evil Thanos, starring Josh Brolin.
Just a few days ago, the film industry was divided on whether Endgame had reached $ 300 million in the domestic market
. Avengers: Infinity War.
This film ends on a cliffhanger in which many heroes seem to turn into dust, sparking anticipation for Endgame.
To meet demand, theaters add sessions and sell shows at odd times such as 7 o'clock. AMC Entertainment, the operators of the world's largest theater chain, has kept some venues open for 72 hours in a row to keep Endgame running.
Even rough estimates of wicket predators have been found to be too low.
"What we did not count on fans w We would be happy to present ourselves at three o'clock in the morning for a three-hour film," said Paul Dergarabedian, senior media badyst at Comscore. "We are in completely unexplored territory here."
The end of the game has turned out to be a worldwide cultural phenomenon.
A sign in a London subway station urged runners not to talk about the plot of the movie so as not to spoil it for others, according to a photo posted on Twitter by Disney's general manager, Bob Iger.
Some Chinese fans paid more than 500 yuan, or $ 74.14, for Endgame tickets on the gray market, far more than the average average movie price of 60 yuan
In Hollywood, Susan Macias, 44, watched the 22 Marvel films at El Capitan's historic theater in a sold-out marathon that ended with Endgame.
"It was well worth the three days of presence there.," Macias said afterwards. "I'm just filled with emotions."
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