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The battle for a top named YouTuber is heading for the sky – literally: a plane flew over Manhattan in the morning heading towards a banner on which one could read "Subscribe to PewDiePie."
This sentence is part of a similar campaign launched by Felix "PewDiePie" Kjellberg, the Swedish video creator at the origin of the world's most popular YouTube channel. An Indian label, T-Series, challenged Kjellberg's subscriber base in an ongoing battle for the best YouTube channel.
The images of the plane flying over Manhattan appeared for the first time on Twitter Monday:
Notably, the phrase "Subscribe to PewDiePie" was directly badociated with two tragic events: the degradation of a monument commemorative of the Second World War, used directly by the New Zealander shooter Christchurch.
As a result of this badociation, Kjellberg himself denounced this phrase and called
It apparently was not enough to prevent a person from using a plane to promote his chain:
The Giant banner creator seems to be a serious superfan (who also has not received or ignores Pewdipie's message for him to stop using the phrase), as opposed to a troll seeking to sow trouble. But as with many things on the internet, it's not entirely clear.
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