The first VFX at Bollywood was made by me at Pyaar at Hona Hi, says Ajay Devgn

The title song of Pyaar To Hona Hi Tha Ajay Devgn-Kajol's lead role, released in 1998, was groundbreaking in more ways than one. It was the first time that VFX was used in Bollywood. It was also the first film to launch the concept of a promotional video in the Hindi film industry. And actor-filmmaker Ajay Devgn claims these two innovations.

"The first VFX was practically made by myself.It was for the song of Pyaar To Hona Hi Tha.If you come to my office you will see the Limca Book of Records Trophy. were entered, people did not know how to use them.This song was shot by me and executed on a computer graphics file.This was the first VFX ever created, on a green screen "Ajay told us said during a recent interaction

The song, starring Jaspinder Narula and Remo Fernandes, became a big hit. Ajay says that the concept of a promotional video did not exist before. "It's the first time I've put the promo concept in. All movies now have this promotional number, which they play in the latest titles," he said.
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Aged 50, he insists that his love for the cinema drives him towards new innovations in the field of cinema. His company VFX, NY VFXWAALA, named after his son Yug and his daughter Nysa, is one of the largest in India.
"I'm in this business all the time.If you see the movies where we did the CG, we did the best job.I was working with a few people on movies, but they were working with somebody else. Other, We have collaborated together and we have decided to create our own company.Today, we are one of the biggest virtual effects companies.Over the past four years, we have received all the awards, "says Ajay.

After VFX, Ajay also ventured into production with films such as Raju Chacha Son of Sardaar and Shivaay He now gives the example to Bollywood by starting his multiplex chain – NY Cinemas.Able said that it was out of love for the cinema that he had thought to expand his business in that direction, and that he was concentrating on small towns that did not have access s for superior cinema.

"There is no point in building another multiplex in Delhi or Gurgaon in front of another cinema, and people will decide if they want to go to this or that project." You do not increase the number If we do a multiplex in an area where there is nothing, those 4 to 5 lakh people who no longer watch your movies become an extra number if there is a multiplex in their area. As we grow in numbers, that's where our idea started, and then we decided we would become Pan-Indians, "he said.

NY cinemas are currently operating on 15 screens in India, and the goal is to offer more concept-oriented theaters, which will offer something to the public.

Ask him how profitable it is to operate a multiplex in a semi-urban area, and Ajay says it all depends on how you build it. Hotel-star, the food is amazing, but very expensive. The most comfortable food is at home, right? So, it is profitable. This is the kind of personal experience we are aiming for. "

While Hollywood wonders if digital platforms, with their ease of access, will eventually kill moviegoers, Ajay says he does not believe this is the case.

" It's been almost a decade now that digital platforms have appeared. I do not think that the audience for the cinema experience decreases. We do not have any other way of entertainment on this scale, especially in our country. You must go out, take your family, your children with you. You can not sit on a digital platform all the time. So when movies are shot on a large scale, you have to experience them, "he says.

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