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Following a court ruling prohibiting the download of the application offering "badgraphic and inappropriate content", the government now has some work to do.
A PIL alleged that the application of ByteDance, a Chinese society, encouraged pedophiles and that the content was very disturbing. Children who used TikTok were vulnerable and could be exposed to badual predators, she said.
Indian media have now been ordered not to re-broadcast video clips made with TikTok, which many say is making children dependent. Countries like Bangladesh and Indonesia have already banned the application.
TikTok Files
For the uninitiated, TikTok is an application that allows you to create and share videos. The application has hundreds of millions of subscribers – according to some reports, more than 500 million – from around the world, including millions of young Indians.
TikTok allows users to create and share short videos. You can navigate videos by scrolling up and down. There are a large number of tools for users: filters, sounds adapted to your video, etc. It is very easy to create a TikTok video, not only because of these tools, but also because of the many prompts it gives to the user.
Here is a story that will make it perfectly clear.
"You can choose from a wide range of sounds, ranging from clips of popular songs to short moments of TV shows, YouTube videos or other TikToks.'S joke. Or you can make fun of all those things. "
Basically, the application allows you to create and share content of less than 60 seconds with millions of users.
How TikTok earns its billions
The application is known as Douyin in China. It was launched in China in September 2016 under the name of Douyin, then a year later in foreign markets under the name of TikTok.
TikTok's business model, like most applications of this type, has two main components: advertisers and users. Its revenue comes mainly from ads and in-app purchases made by users.
TikTok has always been one of the most downloaded applications in several major markets, including the United States. According to various reports, the application is available in more than 70 languages around the world. It works on iOS and Android platforms.
You pay nothing for downloading and using TikTok. The application extracts its billions of your data that you submit to it. Do not forget either the angle of commitment: advertisers pay TikTok tons of money for your eyes.
The Choices of the Government
The court decision put the Ministry of Electronics and Information Technologies (Meity) in a somewhat difficult situation. He is currently studying the judgment of the Madras Supreme Court, which, in his view, would be inapplicable.
There is also another problem. "Rather than involving the government at this stage, it would be appropriate for the concerned party to appeal this case," the ministry said.
No concrete measures have yet been taken. The government has not yet asked Google to block the application (downloaded more than 200 million times in India so far) on its Play Store.
Why a prohibition does not stand up to scrutiny
The court's decision consists of three parts. It (a) prohibits the download of the application, (b) prohibits the broadcast of TikTok videos on television and (c) wants to know if the government would adopt a law inspired by the law on the protection of Online Children's Privacy (COPPA).
Privacy activists, however, found some shortcomings in the court's position. They say that the court issued these instructions without sufficient legal reasoning.
According to legal experts, it would be better to regulate TikTok rather than completely prohibit the application. "The important thing would be to regulate this transaction to ensure that TikTok has the appropriate incentives to put in place safeguards and innovate," said an expert at the National Law School.
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