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Star India's OTT Platform, Hotsar, Records an Unprecedented Range of 267 Million Viewers, Surpbading Its Previous world record of 11.2 million viewers. a new record of 12.7 million simultaneous viewers tuning the platform of the Indian Premier League (IPL) 2019.
Hotstar, the largest premium broadcast platform in India, created a story recording 267 million viewers in the first three weeks
Hotstar also set a world record for live streaming. Again, with a competition of 12.7 million viewers during the match Royal Challengers Bangalore-Mumbai Indians on Thursday, March 28. With that, the platform broke its own previous record of 11.2 million simultaneous viewers, who had watched the India-New Zealand T20 international. So far, the tournament has been exceptional for Hotstar, the streaming giant having witnessed remarkable growth in standby time twice compared to the same period last year.
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Varun Narang, Product Manager, Hotstar, comments on the results, stating, "The remarkable rate of growth in the number of viewers over the years is a testament to the public attraction that VIVO IPL appreciates. As a result, Hotstar continues to break records by raising the bar to reinvent the sporting experience of millions of Indians. These staggering numbers in just three weeks point to the huge reach and breadth of the platform, as well as our technological ability to offer consumers an uninterrupted and immersive cricket viewing experience. "
Hotstar has made live cricket visualization more mobile and interactive for users.have reshaped the IPL display experience in the country.In addition to the features introduced last year, The platform has set up a first network cricket surveillance experiment this season.
With "Koi Yaar Far Nahi", Hotstar brings together Internet users regardless of their location. opportunity to invite their friends and family on the platform, attend games and participate in the game Watch N Play together .The new Social Steering Committee allows fans to s & # 39; 39, confronting and seeing where they are measured against their friends and family.
The 12th edition of VIVO IPL began on March 23 and will end on May 12. The tournament is broadcast live on Hotstar in eight
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