[ad_1]
(CNN) –
NBC and Fox News said in separate statements Monday that their networks will no longer broadcast racist anti-immigrant advertising from the Trump campaign.
NBC was the first to announce the change, having reacted negatively to its decision to post the 30-second spot at "Sunday Night Football," one of the top-rated programs at the television.
"After further examination," said NBC, "we recognize the insensitive character of the advertisement and have decided to stop broadcasting it in our properties as soon as possible."
Fox followed quickly.
"After a thorough review, Fox News pulled the announcement yesterday and it will not appear on Fox News Channel or Fox Business Network," CNN President Marianne Gambelli told CNN. advertising agency.
The ad ran approximately a dozen times on Fox News and Fox Business, before being withdrawn.
Facebook was also reviewed for letting the Trump campaign run advertising on its platform. On Monday afternoon, the company said, "This announcement violates Facebook's advertising policy against sensational content, so we reject it." Although the video is allowed to be posted on Facebook, it can not receive paid distribution. . "
The ad was published by the Trump campaign last week. He vilified the thousands of migrants heading for the US southern border, mistaking them as invaders and criminals. It seemed designed to stir up fear before the mid-term elections and increase Republicans' turnout.
CNN determined that the advertisement was racist and refused to sell him airtime. But other networks have agreed to sell the time.
Many viewers were stunned when "Sunday Night Football" aired 21 million viewers this week.
This week's game had a particularly important audience since it resulted in a much-anticipated meet between two of the league's top quarterbacks, Tom Brady and Aaron Rodgers.
A spokesman for the NFL did not respond to requests for comments on Monday.
In addition to the NBC broadcast network, NBCUniversal has allowed the advertisement to be broadcast several times on MSNBC before Monday's decision is made.
A NBC source stated that the advertisement was approved by the broadcast network standards and practices team. "We regret the decision that the advertisement was broadcast," said the source, "and that it will not be broadcast on any NBCUniversal property, locally or nationally."
Fox News did not explain why he had pulled the ad. The 30-second spot was not only racist, it also contained factual inaccuracies and it is not uncommon for networks to reject advertisements for such motives.
Fox's decision was particularly surprising given the proximity of the network and its friendly relations with the White House.
Network critics say that its animators and commentators use the same racist rhetoric and scare tactics as those used in advertising.
"How does Fox News offer this offer by offering hours of the same alarmist speech to promote Trump (free) every night?" asked Jesse Lehrich, director of communications for the progressive group Organizing for America and former spokeswoman for Hillary Clinton.
On Twitter, Brad Parscale, head of Trump's 2020 campaign, ignored Fox's decision to pull the announcement.
Instead, Parscale criticized NBC, CNN and Facebook and said that "#FakeNewsMedia" was trying to "control what you see and how you think".
A little later, a journalist questions the president about the controversy. He said, "I do not know about that, I mean, you tell me something that I do not know." He added: "We have a lot of commercials, and they are certainly effective based on the numbers we see."
Asked about the offending nature of the ad, Trump replied, "Well, a lot of things are shocking, your questions are often so."
Persons familiar with the case told CNN that the advertisement was not sent to either CBS or ABC. These networks were therefore not obliged to decide whether to sell their antenna time or not.
CNN had to make its decision Friday when the advertisement was submitted.
The next day, Donald Trump Jr. complained on Twitter that CNN "refused to broadcast" the advertisement.
A CNN spokesperson responds in a tweet stating, "CNN has clearly explained in its editorial coverage that this advertisement was racist." When it was presented to him on the occasion to be paid to take an ad version, we refused. These are the facts. "
Copyright 2018 by CNN NewSource. All rights reserved. This material may not be published, disseminated, rewritten or redistributed.
[ad_2]
Source link
