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Semarang, CNBC Indonesia – The attack on financial technology companies (fintech) and the changing lifestyles of transactions have forced banks to complete their digital services so that customers do not leave them.
PT Bank Mandiri Tbk (BMRI) is a bank that continues to complement its digital services. This red plate bank explores cooperation with the messaging platform (chat)
Sunarto Xie, senior vice president of digital banking at Bank Mandiri, said the company plans to work with a messaging application. smartphone. This is the second collaboration after a collaboration with Tokopedia.
"Yes, we (Bank Mandiri) are preparing the collaboration with a message smartphone. "This is definitely for payment transactions via the app," Sunarto told CNBC Indonesia in the Semarang region during the 2018 Mandiri media training session on Thursday (11/29/2018).
Nevertheless, Sunarto does not know when the collaboration will be realized soon. But he hopes that next year, it will be possible to increase the penetration of the banking sector in the banking digitization.
One of them the platform which is being studied by Bank Mandiri is platfrom cat WhatsApp in the payment system.
"[Kami] another initial discussion [dengan WhatsApp]. Not yet [kesepakatan kerja sama dengan WhatsApp], just a discussion, "said Thursday at the CNBC Indonesia address the director of the bank of technology and operations, Mandiri Rico Ustavia Frans, by a short message.
Just for you to know, WhatsApp is cat platform the largest in the world. Quoting financial reports for the fourth quarter of 2017, the number of users has reached 1.5 billion with 60 million messages sent daily.
WhatsApp was acquired by Facebook in 2014. Facebook has acquired 100% of WhatsApp shares by paying 22 billion US dollars.
Although it has been acquired for a long time, Facebook will only run this year's WhatsApp monetization plan. The first monetization of WhatsApp is to launch the WhatsApp Business paid service feature.
Whatsapp Business as an alternative customer service center (call center customers) cheaper. In this service, users will advertise their products to those who wish to be targeted.
Users will be charged a fee if they do not respond to consumer questions within 24 hours, as reported by TechCrunch. WhatsApp will collect the most expensive fees, 9 US cents, or about 1,300 rupees per message sent to potential customers.
Another method is to enter the digital payments industry. WhatsApp users will be able to make payments and transfer funds via the platform WhatsApp. This method is being tested in India.
[Gambas:Video CNBC](Roy / PRM)
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