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VIVA – Some time ago, the news circulated that the last generation of Isuzu Panther was designed in Japan. However, up to now, PT Isuzu Astra Motor Indonesia (IAMI) has not released the latest Panther to enliven the pbadenger car market in the country.
According to IAMI's marketing director, Joen Boediputra, his side continues to think carefully to revive the market. In addition, the competition is increasingly fierce. Thus, although he admits to having the latest version of the Panther concept, Isuzu has not yet decided to mbad produce.
"Some time ago, we had a prototype, but it was frozen because of the competition, if we produced it, but how lucky," he told Forwot, in southern Jakarta, Tuesday, November 27, 2018.
According to him, although it is known that Panther is a legendary product of Isuzu, it is not certain, given the increasingly fierce market situation, that he will be launched next year. Especially the consumer character of the user Multipurpose vehicle Diesel engines have a high fidelity.
"Panther is a phenomenal product for me because the segment is certain customerloyal. Can ask customer the reason they buy Panther, and the price of Panther is the same as other brands, "he said.
Meanwhile, according to data from the Association of Indonesian Automotive Industries (Gaikindo), sales of minivans dubbed "The King of Diesel" from January to October 2018 were recorded to be able to sell up to # 39 to 814 units.
"There are many fleet of customers who made periodic replacements last year, not this year, "he said.
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