Instagram revamps its bottom bar, putting Reels and Shop in the center



[ad_1]

After successfully cloning Snapchat stories, Instagram is working hard to break into the next market. Not too long ago, he introduced his TikTok copy reels, which are currently being rolled out to users around the world. To bring the new format to the fore, Instagram officially announced that it will now get a fixed spot on the bottom bar with a new Shop section.

The Reels section gets the place of new post old button, and the Shop tab replaces the heart-shaped activity icon. The two old shortcuts remain available, however: they have been moved to the upper right corner of the application bar, next to the DM / Messenger button. Some other variations circulated earlier, including the one where the search button was placed at the top.

The new Boutique section is not a fully-fledged integrated online store. Instead, it lets you browse for a brand’s products and gives you a “View on Website” shortcut that links to a store. You will also find celebrities and influencers in this section to “be inspired” by them, as Instagram says. Plus, you’ll find personalized recommendations, publisher’s picks, purchasable videos, and new product collections.

There are also minor revisions to the iconography and design of the app. Gray status and navigation bars are now white in light mode, blending in with the rest of the interface. The Instagram logo has grown and icons have become increasingly bolder throughout the app.

Left: Design of the old application. Middle and right: New design and lower bar.

The Reels shortcut somehow floated, with some users seeing it in the bottom bar and others having some of the videos looping in search or their timeline. Likewise, store links have long been a part of Stories and Explore, helping brands embed shopping links into posts.

I have the new design, but not the new sections on my OnePlus Nord.

The new bottom bar and revamped interface roll out like a server-side update, so it may take a while until it hits your phone – you might want to try restarting your Instagram app by doing it. swiping on your Recents screen. Some people also only see the bolder icons and the white status and navigation bar without the new Shop and Reels sections, so the rollout appears to be two independent updates.

Instagram
Instagram
  • Thank you:
  • Gurkanwal Singh and Armando



[ad_2]

Source link