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Major beer manufacturers have begun to turn to the craft beer market, which may make it difficult for small breweries to catch up. An effort is now underway to help small craft beer makers stand out, thanks to a seal on the bottle or box that ensures that the beer you drink is truly independent.
Drew Weber with Brewhouse Glacier joins KTVA's Daybreak "The seal of independent craft brewers is a new seal that has come out of the brewers' badociation," said Weber. "And it's a seal to help shoppers understand what they're buying, to understand that they're buying a craft beer,"
Drew also explained what made # 39, a beer could be considered an independent craft beer
"The most important thing is that it belongs to independent owners," he said. is not owned by a large corporation or a brewery. And it's a craft beer, which means it's non-mechanized beer made by hand.
Several major beer producers have published beers under different names so that they could potentially appear as an independent label for consumers.For example, Anheuser-Busch InBev, owners of Budweiser, have a range of beers under the label of Goose Island.
"There are businesses that have been sold or combined with a large brewery," Weber explained, which would make them ineligible for the seal.
Up At present, 3,568 small independent breweries have adopted the seal, Weber said that almost all independent breweries in Alaska use it and that number is increasing every week.
"People are happy to watch the product and know what they're buying, "he said, the brewers who have adopted the seal and for more information, visit the website of the Brewing Association
Copyright 2018 KTVA. All of reserved rights.
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