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It's been a few days since we produced another story about Nine's takeover of Fairfax, so we decided to put together the latest news of what's being said about the case in a small article ( finally, rather big)
First, let's recap the last member of the Fairfax family to lead the publisher before the brand dissolves at Nine's.
Speaking of the radio show ABC AM Warwick Fairfax – who is now a business advisor – conceded that he could not be objective in commenting on the loss imminent Fairfax brand, describing the situation as sad.
"But those who worked there probably felt that it represented something – a Fairfax was well known in the 1990s as the heir to the media who privatized the publicly traded media company. , John Fairfax Holdings Limited in 1987, only for the privatized company to collapse three years However, would the publisher have been more successful if he remained in charge and did not run away? in the United States?
"I do not consider myself particularly gifted to run a large company, so I can not say if I had been in charge, it would have been better."
"He is easy to throw stones and say that the Herald and Age really should have held up. "But if you look at some of the major newspapers around the world, many of Between them missed this boat – the Herald n '# 39;
"I made stupid badumptions and stupid mistakes.You can be well intentioned and still do a lot of stupid things," he said AM
Harvey Norman's CEO predicts cheaper commercials
Meanwhile, Katie Page, head of Harvey Norman, believes in the Nine-Fairfax agreement "
" I want the industry to become more competitive because it allows for more competitive advertising rates, she said The Australian .
"Consolidation is an evolution that happens in every industry from time to time, and now it's the media's turn."
As an important announcer across Nine and Fairfax, Page said the merger of the two will not change Harvey Norman's strategy because of their different media offerings
The ACCC must look at " extremely attentively "to the merger
As for the Nine-Fairfax deal itself, the ACCC has promised to fix tooth-comb, after the media, Entertainment & Arts Alliance called the watchdog of the competition to block it.
"We are going to look at it very carefully." Rod Sims, president of the ACCC, said in an interview with Perth 6PR
: "Our view is the competition, and therefore the competition in advertising, competition affecting consumers, but affecting consumers the quality and diversity of their media
"If you can link this to competition, it is ours [to review] . "
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