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"Generally, for a lengthy show, the prize budget is determined based on the average of what has been won in the past," said Bob The Boden, former head of programming at Game Show Network. "James' performance, I'm sure, is causing grief to an accountant somewhere."
Often, shows take insurance policies. Usually, this is reserved for rare but high-income programs, such as "Who wants to make millions?" Boden said that he did not think that "Jeopardy" was applying the same policy as he generally assigns more modest earnings.
But even with a successful competitor, the game show budgets are allocating more to talent and on-air production teams, Boden said. The annual salary of Alex Trebek, long-time host of the Atlantic, is $ 10 million.
Holzhauer's performance sparked a lot of enthusiasm, which could attract more spectators. In turn, this could boost advertising sales.
Read the full report of the Atlantic here.
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