Joe Biden's parody website beats official campaign site on Google



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Former US Vice President Joe Biden speaks at the first Democratic State Dinner in Dover, Delaware on March 16, 2019.

Saul Loeb | AFP | Getty Images

The presidential campaign of Joe Biden is already sunk – at least on Google.

Users report that the official page of the 2020 campaign of the former vice president does not appear anywhere on the first page of the results of the search term "Joe Biden".

Worse still for the Democratic leader: a realistic parody site featuring Biden images of women and children seems to be doing rather well on Google and other major search engines, especially for the Joe Biden website.

"Joe Biden has a good impression for the American people and knows exactly what he really wants deep down," reads the parody website JoeBiden.info. "He is happy to open up and reveal himself to the voters and will beat anyone who gets in his way!"

Read more: Joe Biden's campaign operates a data analytics company backed by former Google president Eric Schmidt

Biden is under surveillance after a number of women have alleged that he had touched them in a way that put them uncomfortable. Once these allegations have been reported, Biden is committed to being more respectful.

The Biden campaign did not respond to a request for comment for this article.

The internet network suggests that the Biden campaign is facing early difficulties with its digital exploitation. This could be a problem for the 76-year-old in a field that has already proven itself with new tools for raising awareness and fundraising online.

The problem has also appeared despite the prolific Biden campaign spending on Google.

An online tracking tool managed by progressive digital advertising company ACRONYM indicates that the Biden campaign has spent more than $ 360,000 on Google platforms. Mayor of South Bend, Indiana.

Although his official campaign page is missing, Google is prominently displaying an official Biden ad for Biden-related searches.

Meanwhile, JoeBiden.org is referring to a White House page titled "Achievements of Trump Administration".

The person who created the JoeBiden.info parody website is not named and a disclaimer states that it is not funded by a candidate, committee, organization or organization. CAP ".

In response to a CNBC Inquiry submitted via the Parodic Website Contact Form, the person at the origin of this message wrote that she identified herself as "the closest to". A libertarian ". The person has declared to be a US citizen and has not been contacted by any candidate or organization about the website.

A screenshot taken of JoeBiden.info, a parody site mocking former Vice President Joe Biden on May 3, 2019.

"I guess the Biden campaign is aware now," he wrote. "Every day, thousands of Biden fans visit the site without knowing it's a parody, asking for information about volunteers, information about donations, suggestions on how to manage the [Anita Hill] or criticizing his use of "All men are created equal" – no joke. "

The person posted screen shots on a popular pro-Donald Trump Reddit wire last month claiming to come from Biden supporters.

"I created the site before it launched its campaign and the site generated a fair amount of traffic from Facebook, Twitter and Reddit – especially the April Fool's Day," he said. declared the person. "I think these factors are combined with good [search engine optimization] practices have resulted in a very good ranking on Google and Bing. "

The person wrote that she did not pay to advertise on the site and that the only money that contributed to this effort was a small amount spent on the purchase of the estate. The person also has parodic domains related to Sens. Sanders, Kamala Harris, Elizabeth Warren and Cory Booker, said the person. But, they noted, Biden's parody was the "most viral".

It's unclear when the parody page started upgrading the official site in search results, although Twitter users reported the problem last month.

"The surprise here is not that anyone is a Biden trainee, but that his official website does not appear anywhere on the first page of the keyword results" Biden 2020 ", and that it 's not the same. a derogatory spoof page shows up, "Journalist Jonathan Walczak wrote in a tweet on April 25th.

Walczak wrote that the parody page was the first result of searches "Biden Web Site 2020" on Google and "Biden 2020" on Bing. "Biden 2020" and "Biden 2020 website" did not reveal the real page on Google at the time, he wrote.

– Jason Mandragona from CNBC contributed to this report.

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