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Investors poured an additional $ 325 million into leading electronic cigarette manufacturer Juul Labs, despite growing health concerns and new lawsuits.
The money will be used to fund the global expansion of American society at a time of heightened regulatory scrutiny on its territory.
Juul, who is 35% owned by the maker of Marlboro Altria, has been accused of targeting his vaping devices on children.
On Monday, Bloomberg reported that the company was facing another lawsuit.
A 19-year-old lawyer testified in Chicago court that he had become addicted to nicotine and was suffering from a worsening of asthma symptoms after starting to use Juul's device at the clinic. 39, 16 years old.
He alleges that Juul and Philip Morris (owned by Altria) violated the law on organizations influenced by racketeering and corrupt, by adopting the prior use by the tobacco industry of eye-catching ad campaigns targeting children. Several other people have already started legal proceedings against Juul.
- The boss of the e-cig apologizes to parents for his vaping
Juul recently launched its products in South Korea, the Philippines and Indonesia and has increased its marketing in the UK.
But in the United States, the company is under increased scrutiny, particularly from the Food and Drug Administration.
& # 39; sorry & # 39;
The US Surgeon General has called the epidemic "epidemic" vape, and the Centers for Disease Control and Prevention announced Saturday that they were studying a group of 94 possible cases of lung disease. serious problems associated with vaping in 14 states.
In June, San Francisco banned the sale of electronic cigarettes and online deliveries to addresses in the city.
The company has tried to fight against the use by children, including by removing from sale its popular flavors of candy and fruit.
Juul has also closed his Facebook and Instagram account after being accused by marketing critics to young people. The company's first commercials featured bright colors and young models.
In July, Juul's boss apologized to the parents whose children were getting dressed. "I would say [parents] I am sorry that their child uses the product. This is not intended for them, "Kevin Burns said in a CNBC television documentary.
The BBC has contacted Juul for comments but has not yet received a response.
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