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MarketResearchReports.Biz presents the most up-to-date research on "Payments Landscapes in Kenya: Opportunities and Risks at 2021"
GlobalDatas "Payments Landscape in Kenya: Opportunities and Risks at 2021", report provides a detailed badysis of market trends in cards and payments industry in Kenya. It provides values and volumes for a number of key performance indicators in the industry, including cash, credit cards and checks during the reporting period (2013-17003). and provides detailed information on the number of cards in circulation, transaction values, and volumes during the review period and during the forecast period (2017-21f). It also provides information on the country's competitive landscape, including market shares of issuers and plans.
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This report brings together the expertise of research, modeling and badysis of GlobalDatas to enable banks and card issuers to identify segment dynamics and competitive advantages. The report also covers the details of regulatory policy and recent changes in the regulatory structure
This report provides high-level market badysis, information and insights into the card and payments sector in Kenya. each market card industry and payments in Kenya, including debit and credit cards.
– Detailed overview of payment instruments, including cash, checks and payment cards. It also includes an overview of the country's main alternative payment instruments
– Analysis of the Electronic Commerce Market and Methods of Payment
– Analysis of the Different Market Drivers and Regulations Governing the Card and Payment Industry Kenyans
– Detailed Analysis of Strategies Adopted by Banks and Other Institutions to Commercialize Debit and Credit Cards
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Field of application
– In February 2017, Kenya Bankers Association (KBA) announced the launch of PesaLink, a real-time interbank money transfer system. The service allows individuals to transfer a minimum of KES10 ($ 0.10) and a maximum of KES999999 ($ 9,681) instantly 24 hours a day, seven days a week, 365 days a year. No fees apply for transactions up to KES500 ($ 4.80), after which a charge of KES11 ($ 0.10) is charged on each transaction. Transfers can be initiated through multiple channels, including mobile banking, Internet banking, branch counters, ATMs, bank agents and POS terminals. The service is currently offered by all major banks in the country.
– Alternative payments are gaining importance in the country with the availability of a number of payment solutions. To maintain its dominant position in the market, M-Pesa expanded its service in May 2017 to include in-store NFC payments. The new service, M-Pesa 1Tap, allows users to make payments by tapping a card, a mobile phone sticker or bracelet device connected to their M-Pesa account on a POS terminal without contact. To compete with M-Pesa, Visa worked with a number of banks to launch its mVisa mobile payment solution in Kenya in September 2016. The solution allows users to access funds and make payments online and at the store. Consumers can also withdraw funds from their bank accounts via mVisa agents. In February 2017, Mastercard launched Masterpbad QR, an enhancement of its Masterpbad platform
– To limit cash transactions and money laundering, the Central Bank of Kenya demanded in January 2016 that all Kenyan people fill out a special form. or withdraw more than KES1.0m ($ 10,000) from a bank account. Individuals must indicate the details of the transaction, including the source of the funds, the beneficiary / beneficiary identification information and the purpose of the transaction. They must also indicate the reason for not using another electronic transfer option. The move is designed to improve the traceability of banking transactions and help boost electronic payments in the country.
Reasons to buy
– Make strategic business decisions, using historical and high-level market data, related to Kenyan maps – Understand key market trends and growth opportunities in the sector Maps and Payments in Kenya
– Assessing the Dynamics of Competition in the Cards and Payments Industry in Kenya
– Gain Overview of the Marketing Strategies Used for Various Types of Cards in Kenya [19659006] – Understand key regulations governing the card and payment industry in Kenya.
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