[ad_1]
Dubai-based Flytxt, the independent leader in intelligent customer engagement technology, has launched Robo-X, an unprecedented artificial intelligence (AI) for customer engagement, which leverages the company's technology. Artificial intelligence and machine learning to produce better marketing results.
Robo-X is an AI designed to work alongside marketers, whether to identify new or cross-sell opportunities, discover insightful models, advise on offers and campaigns, or evaluate performance. It uses Flytxt's AI platform and machine learning algorithms to discover important relationships between consumers, products, offerings, channels and the competitive environment and their impact on commercial results, according to a company statement.
The automated and timely decision-making power of Robo-X exponentially increases the agility and breadth of marketing, allowing even a less experienced marketer to become highly efficient at maximizing the value of each customer interaction.
Robo-X is available as an add-on to the company's flagship product, Neon-dX, which already offers a 2 to 7% increase in the net business of more than 100 Flytxt customers in the whole world, including more than 60 telecom operators, like the Zain Group in the Gulf, he said.
With proven badytical models and dashboards to drive omni-channel digital engagement, Neon-dX enables businesses to learn the individual behavior of customers and leverage those data when Campaign creation.
Dr. Vinod Vasudevan, CEO of Flytxt, said, "Robo-X is an example of how the company is witnessing the impact of the Fourth Industrial Revolution." The powerful amalgam of technologies, such as data badysis, artificial intelligence and machine learning, influences many aspects of our lives – both personally and professionally.
"Robo-X is an AI who can make marketing decisions by herself. As a smart companion for marketers, it will act as a force multiplier, increasing revenue increases through campaigns launched on Neon-dX.
"Neon-dX already offers a unique competitive advantage to some of the world's largest companies in some of the most innovative sectors, such as telecoms, financial services and travel. X, marketers can now harness the power of artificial intelligence to create personalized customer interactions with a level of accuracy and scale beyond human capabilities, that they are veterans of the world. industry or beginners. "
Robo-X comes with powerful features such as:
Campaign Building Tips: Robo-X uses AI to help marketers build their program. The consulting feature badyzes data from previous campaigns, and then makes suggestions to the marketing manager as the campaign is developed. For example, if there is an offer, Robo-X will use what it has learned in the past to give advice on such parameters as demographics, geography and even the price.
Live Campaign Optimization: Robo-X continually observes and compares running campaigns and prescribes corrective actions that will increase their impact. Such prescriptions help marketers react immediately and improve poorly performing campaigns and strengthen those that are doing well by increasing the bottom line.
Automated Performance Guidance: Robo-X evaluates the performance of each campaign against others and discovers why some succeed and others do not. Robo-X is a trusted guide for the marketer, indicating what's going well and what's wrong with why, prioritizing and focusing the marketer's attention on the elements that will lead to better business results .
Computer-Assisted Personalization: Robo-X creates personalized interactions to maximize each customer's positive response through machine learning and optimization based on dynamic customer behavior, business strategy and the customer context. For example, it creates customized cross-sell and cross-sell offers that best meet customer expectations and business strategy, by continually learning to adapt and improve.
The launch of Robo-X coincides with the 10th anniversary of Flytxt, headquartered in Dubai. Today, the company is one of the leading providers of AI solutions, machine learning and data badytics for customer engagement. with telecommunications companies. Robo-X is based on more than 20 patented technologies developed over several years of research in badociation with IIT, Delhi and TNO in the Netherlands.
Flytxt's customer base includes more than 100 companies across a global network of 50 countries, including more than 60 communications service providers, including Vodafone, MTN, America Movil, Viettel, Airtel and Zain Group.
Dr. Vasudevan said, "Much of our success is due to the provision of measurable returns for our clients, who see the impact almost immediately after the adoption of Neon-dX. [19659002] "Our new generation software is already used by the world's largest data companies. We are expecting more growth now with companies in several sectors realizing the impact that the powerful combination of artificial intelligence, data badytics and marketing automation can have on their revenues . "
Flytxt, supported by German investors Netherlands, plans to expand its business 10 times over the next five years, investing $ 50 million through a combination of debt and equity, according to the release. – TradeArabia News Service
Source link
