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A new Wired cover highlighted the deteriorating relationship between Mark Zuckerberg and Instagram, which led co-founders Kevin Systrom and Mike Krieger to resign last September.
According to Wired, who interviewed 65 current and former Facebook employees to get an idea of the company's disastrous 2018 year, there were a number of points of tension between Zuckerberg and the Instagram bosses.
According to a Wired source, the situation was so serious that at one point, Systrom was worried if Zuckerberg tried to force him to leave his post by making his work unlivable, thus comparing the relations between US President Donald Trump and the US. former Attorney General Jeff Sessions. The sessions resigned at the request of Trump in November.
Instagram's success in dealing with the dwindling growth in the number of Facebook users is a source of friction, Wired said, with some executives believing that Instagram cannibalized Facebook's native application.
Read more: Instagram co-founder Kevin Systrom says Facebook's loss of Instagram independence is testimony to its success
In addition to Instagram's success, Systrom's positive media coverage did nothing to ease tensions. Zuckerberg ordered that no officer is supposed to have a magazine profile without first consulting himself or the operations manager, Sheryl Sandberg, told Wired a person directly involved in the decision. Some have seen this as an attempt to cut the wings of Systrom.
Sources close to Instagram's founders, Systrom and Krieger, told Wired that the couple feared Zuckerberg would start hating them when the Cambridge Analytica scandal exploded in March 2018.
Zuckerberg told Instagram in July that Facebook was withdrawing its media, including by posting ads in the Facebook app and providing links to Instagram when users posted on their Facebook feeds.
Facebook was not immediately available for comment when he was contacted by Business Insider.
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