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Kris Jenner is keen to follow in her daughters’ footsteps as she files multiple trademarks for her own beauty and skin care brands
She says ‘goodbye’ to the family reality TV show after this season.
But super mom Kris Jenner seems to have other businesses up her sleeve.
The 65-year-old reality TV personality recently filed a number of trademarks to secure the rights to several names that she will likely use for her various lines, according to TMZ.
Three of the names listed were “Kris Jenner Skincare”, “Kris Jenner Beauty” and “Kris Jenner Skin”.
Seeking to Diversify: Kris Jenner had registered several brands with the intention of founding her own beauty and skin care companies. The Kardashian family matriarch is pictured in 2019
The outlet also reported that the Kardashian family matriarch is looking to place her name on a wide variety of products, including perfumes and nail care offerings.
Jenner’s foray into the cosmetics industry would place her alongside various other members of the Kardashian family who have become notable for their own businesses.
In 2014, Kylie Jenner first launched her eponymous beauty company, Kylie Cosmetics.
The company initially focused on selling lip products before branching out into other areas of the beauty industry.
Go for variety: The outlet also reported that Jenner is looking to place her name on a wide variety of products, including fragrances and nail care offerings; she is seen at the Tom Ford AW20 Show in 2020
Family business: Several Jenner daughters have made their way into the makeup world; in 2014, her daughter Kyle founded the hugely popular beauty line Kylie Cosmetics
In 2016, Jenner’s half-sister Khloe helped launch the brand’s first collaboration, titled Koko X Kylie.
Two years later, the socialite’s other half-sister, Kourtney, added her personal touch to the Kourt X Kylie campaign.
The social media personality also posted a collaboration with her mom, titled Kris Kollection, in 2018.
The line featured several different lip-related products, with some marketed under the title of “ momager ” which the Kardashian matriarch has embraced.
Link: In 2018, Kylie Cosmetics launched the Kris collection, marking her mother’s first adventure in the cosmetics industry
The most recent sister to have received her own collaboration with the cosmetics company was Kendall, as her collection was first released last summer.
Kylie isn’t the only member of the Kardashian family to have entered the beauty industry, as her half-sister, Kim, launched the hugely popular KKW Beauty brand in 2017.
The 40-year-old icon had made numerous forays into the cosmetics world before launching the line, all of which folded after a short time.
KKW Beauty was very successful in its early days and sold its initial offering, a contour kit, on day one of release.
Do it herself: In 2017, Jenner’s daughter, Kim, founded her own cosmetics company, called KKW Beauty; the reality TV icon is represented in 2019
The brand has since expanded to include eye shadows, foundations and various other cosmetics.
Shortly after the line debuted, Kardashian launched KKW Fragrance as part of its beauty line.
KKW Fragrance products grossed $ 10 million within 24 hours of release.
Everywhere: after the take-off of its cosmetics brand, Kardashian released a line of fragrances, called KKW Fragrance; she is pictured with her mother in 2018
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