Kristen Bell and Dax Shepard, an influential couple in Hollywood, do more than showbiz together.
The stars launched a new line of affordable baby products called Hello Bello with an Instagram video on Monday morning.
They subtitled their message: "A message from MOM & DAD. @kristenanniebell and @daxshepard are here to present @hellobello, a range of high-end baby products at no higher prices. Diapers, wipes, lotions, bubble bath, etc. Consider this less of a decision to make as a parent. We are in the same boat!
Actors who collaborated in films such as "When in Rome" (2010) and "The Boss" (2016) are the parents of their daughters Lincoln, 5, and Delta, 4.
"As a mother of two, I know how wonderful parenting can be and that's why we created Hello Bello," Bell said in a statement.
"Our products are fresh and fun. More importantly, we use herbal ingredients and organic plants that are better for our children and better for our world. "
Their line of 10 products, sold exclusively at Walmart, includes printed diapers, wipes, shampoo, diaper rash cream, sunscreen and laundry detergent and will cost between $ 1.88 and $ 23.94. $, according to the press release.
"We know that parenting is pretty difficult in the state," said Shepard in his statement. "Parents should not have to choose between what is good for their baby and for their budget.That's why we could not ask for a better exclusive retail partner than Walmart, which allows us to" 39; offer high-end products at an affordable price. " -Price premium. "