"Rimi" comments on what will change "Lidl" entry into the Latvian market



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LITL's cheap German chains will have enough buyers on the Latvian market, in an interview with LETA, According to Mr. Turli, how does Lidl's entry into the Latvian market will affect retail competition in Latvia and the Baltic States, Mr Turli said that, in speaking of competition in the Baltic States, each has its own specificity and difference. "Yes, we know that Lidl has entered Lithuania and changed the market trends.We have seen the queues in these stores, and I admit that there will be enough people in Latvia who want to buy Lidl.There will be your offer.I am not sure this is good news for local producers, "said Mr Turli.

He explained that in badessing the experience of other countries, he had doubts about the fact that most products would be produced in Latvia. "It's a tree with two ends.Of course, it's fine if our customers have affordable products and other concept stores.Competition – it's just better for consumers However, the proportion of Latvian producers in Lidl stores is a topical issue in this case, "said the chairman of Rimi Board of Directors Latvia

and asked if the distribution networks Latvians could have a competitive advantage over Lidl. He said that competitiveness depends on the industry.

"It is clear that part of Lidl's supply is made in much larger companies that may be more efficient, more productive., And their cost price is objectively lower. Latvian companies, this competitiveness is in all sectors.For example, in food production, specifically for the production of milk, we have at least 20 suppliers, if not more. (..) I do not say that it is bad or good, but it's such a specificity when we look at how many small businesses each try to act on their own.I think there are still a lot of them, and maybe that it is also in the field of fruit and vegetables.The Cooperative of "My Vegetables" is a very good example of how it can, doing well, doing more, better and enjoying it all. that fruits and vegetables are more specific and maybe that there is a need for more obvious. Maybe in other areas – bread and milk – is a little different. But Lidl's lenses will bring cheaper things because they are produced in more efficient factories, "said Turlius,

. He also noted that demand for local products in Latvia was very high at one. In view of the fact that the goods are produced cheaply in Germany, he admitted that the buyers of the Lidl offer will be in Latvia. "There will be enough buyers who will not be able to buy the goods. will buy and only buy Latvian goods because they are Latvian goods. It will not be so easy for one side to win a clear victory over the other. In any case, Rimi Latvia has always been and will be an essential part of the production and support of local producers to local producers, and we always welcome the brands of Latvia who are growing with us, "said the leader of Rimi Latvia. Write to others!

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