Home All services | 3 free "Google" services let you manage your website

Most businesses, services and even non-profit activities are now eager to book a position on the Internet by creating a website that defines their activities and facilitates communication with users from any location. . With over 4 billion users in 2018, the subject is not limited to creating a site and publishing it on the Internet. It requires precise tools to measure the number of visitors to the site and their behavior in order to help the webmaster of the site to improve and develop continuously. That's why today we will provide you free Google services that will help you track your site's activities.

Here are 3 free Google services to help you better track and manage the behavior of your visitors:

You must first know that these services can be accessed and used for free through your Google Account, but you must activate your own website and take advantage of it. You must also create an account for your site on the Google Tag Manager service and activate it first with the help of the responsible developer. To program your site so that you can then easily use the rest of the other services without using a website developer.

1. The Google Tag Manager service

Google launched this service in October 2012 and allows sites to install tracking codes for various digital advertising platforms such as Facebook, Twitter, Google and others, allowing organizations to target visitors again. of the site with more appropriate and personalized advertisements, and also allows you to install the Google service activation code. Analitex easily and also enable Google Search Console in seconds.

After opening an account on your site, you will see a special code, which you will need to send to your site development administrator to include in your site code in the space provided. Google Analytics and Search Consolo without having to use your site development administrator again. , As well as all digital ad tracking codes and website visitor behavior badysis tools, such as Crazy Egg, Mouse Flow, etc.

3. Google Analytics

This service was launched in November 2005 by Google. It includes several features to badyze the behavior of visitors to your site and to know many information about them, such as the number of visitors, their geographical location and the device used to navigate your site, the average time spent on your site, the pages visited, the source of reference and advice Your site (direct visit – online search – social networking sites – online advertising campaign – sponsorship from another site) and other sources of sponsorship.

You can use this service with your Google Account login data. You can create an account for your site and activate it directly using the code generated for your site by including it in the space provided for this purpose for your account created previously in your site. Google Tag Manager.

This service has an application for the Android operating system and you can download it here, as well as an application for the operating system "IOS" and you can download it here.

3. Google Search Service

You can open and activate an account for your site with this service, including using the account you have already created on Google Analytics and Google Tag Manager.

The service allows you to know a lot of information about your site, such as the frequency with which it appears in search results when users type certain keywords to search, the number of clicks your site has in search results and the percentage of impression clicks.

It also tells you the progress of indexing pages of your site with a Google search engine and provides you with a report on internal and external links to your site and to find out what is going on. other important features that will help you develop your site permanently.

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