The first wave of folding phone ads is near, with Samsung, Huawei, Xiaomi and others who are expected to show devices this month. But the only company I would expect, LG, announced that it would handle this business.
Although LG is the same company that impressed us with wind-up TVs, it just told reporters that it's "too early" to produce a folding phone.
This is what Brian Kwon, head of LG Electronics' mobile and television channel, said at a press conference in Seoul. The Korea Times:
"At the Consumer Electronics Show in January, LG introduced a roll-up TV. It is an advanced technology that has a long way ahead of the foldable technology. We considered releasing the foldable smartphone when launching the 5G smartphone but decided not to produce it, "said Kwon.
"Smartphone market demand is expected to be close to one million, but LG's main problem in the smartphone industry is to regain its position in the market." Given this situation, it is too early for LG to launch a foldable smartphone. In terms of technology, we are quite ready to react according to consumer reaction (to foldable smartphones). "
This is not enough It is clear from these translated statements whether LG has not yet developed a folding phone or is not ready to launch one, as the request may not be there, but the latter seems plausible. It's pretty clear that Bendy gadgets are still in their infancy, and that there is hardly any consensus on the best form factor – TCL would have tried five different designs! – and many unanswered questions about their usefulness in the real world.
And while LG has been filing patent applications for folding phones for years, it may be necessary for the company to first focus on its traditional smartphones, for which it will not only sell devices to early users. LG has appointed Kwon as head of its troubled mobile division just last November, in an attempt to turn things around.
About LG's traditional smartphones, the company has two new flagship products to its credit. The Korea Times said that LG has now officially confirmed that the ThinQ V50 and LG G8 ThinQ compatible with 5G technology will be announced at the company's press conference at Mobile World Congress later this month.