Louisville Companies Prepare for the Economic Impact of the NCAA Tournament | New


LOUISVILLE, Ky. – Next week, thousands of fans will be heading to Louisville to watch the NCAA games, and the city is getting ready.

Seven teams will travel through Louisville at the men's and women's tournaments, which will bring millions of dollars to the local economy.

Main street restaurants such as Doc Crow are ready to hear screaming fans and see dollar signs as the NCAA tournament takes place this weekend for women and next weekend for men . Doc Crow said that they could see a two-hour wait during the busiest matches.

"We are pumped," said Thad Wharton, Deputy Director General of Doc Crow's.

And that's what mass tourism officials are hoping for: those who live in the area, far enough away not to return immediately after the match.

"[The regional teams] all travel well. You have Virginia, Tennessee, Purdue. I love having one of these teams compete, "said Lisa Mills of the Louisville Sports Commission. "We are excited to be able to host this type of post-championship event in Louisville."

The men's tournament is expected to bring in nearly $ 16 million, and an additional $ 4 million is expected for the women's tournament.

But for those who are considering having a hotel, they have a premium. Many, like the Galt House Hotel, have already been sold with the help of the Mid-America Trucking Show in town at the same time, March 28th and 30th.

The tournaments will offer a new set of customers who work downtown and hope to come back again

"Just seeing different colleges and different people from all over the country come here, it's going to be pretty cool," said Wharton.

The first game begins this Friday when the women of the University of Toronto face Robert Morris University at noon.

For all coverage of NCAA tournaments by the WDRB Sports Team, click here.

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