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Google allows users to more easily check what's happening around the city. The search now displays nearby events in a clean and convenient layout, as well as personalized recommendations. ( Google )
Google now offers a new way for users to see the latest shenanigans in their neighborhood. The search now displays events based on the centers of interest, with personalized results and key information directly in the application.
With the update, users can now click on an event to view a convenient preview. If it's a concert, for example, Google shows when it's happening, how to get there and other relevant information. Users can also record events for later or proceed to purchase tickets via third-party vendors. Everything is managed directly in the search, which means that users do not have to display unnecessary pop-ups and redirects.
Custom Results for Google Search Events
There is also a dedicated "For You" tab. personalized suggestions and trendy events. This means that a person who frequents wine and cheese festivals will see similar search results from time to time. Categories include running, cooking, photography and others.
However, not all event sites will work with search. Google says that they must first correctly format their content to make sure their results are displayed correctly.
"We have facilitated the ability of sites to mark their event listings so that they appear in this experience, with new listings being updated quickly. ensure that events are detectable, "Google said in a blog post. Sites can visit the Google Event Developers Portal to learn things such as formatting, content guidelines, and more.
Google Search Features: When will it be deployed?
"Try to find the perfect meetup for a dog, a local festival or a summer concert not to be missed."
It's hard to imagine that Google replaces applications and services dedicated to events such as 'Eventbrite', but the company is clearly aiming for there to be some overlap or at least that it is easier for users to find events without resorting to third parties. This seems to be Google's late search strategy that does everything so that users do not have to use other options. It's a tragedy, which worked for China WeChat, an application that can do virtually everything.
Thoughts on New Features Focused on Google Search Events? Will it replace the application or service you are currently using to search for events in the city? As always, if you have something to share, do not hesitate to listen to them in the comments section below!
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