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The campaign, which ends July 12, aimed to entice Chinese consumers to buy Malaysian products in its online market, as part of Alibaba's commitment to Malaysia's first electronic hub. World Trade Center (eWTP). Datuk Ng Wan Peng, director of operations at Malaysia Digital Economy Corporation (MDEC), said that Malaysia's week initiative offered a range of e-commerce opportunities.
She told reporters that she would present more than 100 Malaysian brands. and more than 800 products not only in the Chinese market, but also in the global markets.
"Malaysian e-commerce, SMEs and the tourism industry should take advantage of Malaysia Week." Various categories of products such as food and beverage, beauty and personal care, furniture, health and medical sectors, "Ng said.
She said the campaign was also aimed at Attra More than 60,000 tourists visit Malaysia to discover the rich diversity of the country in terms of culture, gastronomy and tourist attractions.
Meanwhile, Alibaba.com's Managing Director, Kuo Zhang, said that Alibaba.com has helped bring Malaysian small and medium-sized enterprises (SMEs) closer to the international stage and boost growth in their business.
"He also offers training to ensure that Malaysia has a local talent pool in e-commerce." As a key element of the eWTP initiative we will continue to work to lower trade barriers for SMEs in Malaysia and beyond, "said Kuo
with over 50 Malaysian brands participating in the campaign and appearing on Tmall.com, which ### addressed to consumers looking for branded products and a high-end shopping experience during the promotion of a week – Bernama
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