Alibaba launches the "Malaysian week" with promotions of one week in China

Alibaba Group launched "Malaysia Week" to boost opportunities for Malaysian SMEs in China, launching the online campaign with special promotions on thousands of "must-buy", "must-eat", and " must-experience "Malaysian"

More than 50 Malaysian brands participate in the campaign and are featured on Tmall during the promotion for a week.

Meanwhile, more than 30 Malaysian tourist merchants will receive special offers on the market. Alitrip platform for local travel products and services in Malaysia, including tour packages and hotel packages, attractions and local events, as well as shopping vouchers and vouchers for meals. Chinese travelers can also access these special promotions.

The campaign combines online and offline activities specifically designed to promote and increase opportunities for Malaysian businesses to reach Chinese consumers. Chinese consumers are also able to glimpse Malaysia through an offline pop-up exhibition in Hangzhou, "Malaysia Food Festival", and a series of exhibitions, activities and performances related to Malaysia.

The Malaysia Week Offline Pop Up Exhibition at the Kerry Center, an upscale shopping center located in the heart of Hangzhou, promoting local Malaysian brands such as Aik Cheong, Julie's and Boh Tea, between others from 6 to 8 July 2018.

The "Malaysia Week" pop-up exhibition at the Kerry Center

"The week in Malaysia marks our commitment to continue showcasing the best of Malaysia's fresh and high quality products and must-see tourism Jet Jing, chairman of Tmall, said:

Alibaba also aims to attract Chinese consumers to buy everything Malaysia, its first hub eWTP in de out of China, through its online markets, as they see the growing demand for high quality foreign products.

"Over the past year, Alibaba has been working with the Malaysian government and the local business community to develop and improve the cross-border business infrastructure in Malaysia. Payments, customs clearance and big data, Malaysian small businesses can now enjoy the convenience of global e-commerce that previously was only accessible to large multinational corporations. "

Jing added: globalization is more inclusive, small businesses and young people will benefit immensely in the near future. "

The campaign is organized by the Alibaba Group in cooperation with Malaysian agencies such as the Malaysian Digital Economic Corporation (MDEC), the Ministry of International Trade and Industry (MITI), MATRADE, SME Corp., Malaysia Investment Development Authority ( MIDA), Tourism Malaysia (TM) in Malaysia and China and Malaysia Inbound Tourism Association (MITA) to deepen the understanding of Chinese consumers of Malaysian products and services, and stimulate cross-border business opportunities for Malaysian SMEs with China. [19659002] At the launch of the "Malaysia Week", Dato 'Ng Wan Peng, Chief "I would like to thank our partner, Alibaba, for this incredible opportunity. Malaysia Week demonstrates Alibaba's commitment to helping Malaysian SMEs export and introduce their high quality products to the world. We are confident that this partnership with Alibaba will go a long way as the Alibaba eWTP and the Malaysia DFTZ have a common vision that is helping SMEs grow and revolutionize Malaysia's e-commerce. "

As part of the Malaysia Week initiative, Alibaba.com hosted a corresponding business network event that connected 17 Malaysian merchants to more than 100 Chinese buyers in Hangzhou today.

"As the largest B2B B2B platform, Alibaba.com has not only helped Malaysian SMEs with their business growth, they are also a leader in providing training for their business. ensure that Malaysia has a talent pool in local e-commerce to develop the country's digital economy. As a key element of the eWTP initiative, we will continue to work to lower trade barriers for SMEs in Malaysia and beyond, "said Kuo Zhang, General Manager of Alibaba.com .

Alibaba.com is also organizing promotion of its global gold suppliers in Malaysia, called "July on Demand", from July 2 to July 29, 2018. More than 275 local merchants and over 1,000 Malaysian products are promoted in more than 200 countries and regions around the world. local SMEs to expand their business and expand their exports globally.