McDonald's acquires voice recognition company to improve its driver service system



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Allard Schager / Getty

McDonald's has announced that it McBuy start Bay Area voice recognition Learning for an undisclosed amount.

According to McDonald's, "sound-to-mean" learning technology manages a "complex, multi-lingual, multi-accent, multi-element" conversation order, and believes that this technology will help streamline the process. remote control – even faster food, you say ??

This is the third time the clown has invested in technology this year.

As the earth turns and centuries change, the way people want to order a Big Mac changes as well. Micky D's has the money to listen.

In March, the company purchased Dynamic Yield, which customizes the driving menus based on factors such as weather, time and sales order profiles.

A month later, she invested in the New Zealand application developer Plexure, which will, among other things, connect customers to its new intelligent drive-thrus.

Does Ronnie McD swing human employees into the burger?

In recent years, McDonald's has introduced new ways for customers to order food, including in-store touchscreen kiosks, smartphone apps and the integration of the distribution platform with companies such as Uber Eats. that reduce the need for human resources.

according to Quick businessMcDonald's says all new control technologies are part of its efforts to "ease the pressure on restaurant employees."

But an Apprentice press release says its artificial intelligence offers better customer service with a virtual voice that "never sounds tired, bored, unhappy or angry."

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