Alexa and Amazon Music arrive in Mexico



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In four years Amazon presents its Echo smart speaker in Mexico, equipped with its virtual assistant Alexa.

"Echo has been a big hit around the world.In the beginning, we were only available in the United States and the United Kingdom and we have gradually reached other countries such as the United States. Germany, Japan or Spain For us, it was important to import Echo to Mexico, to take a product made in the United States, translate its contents and market it, we dedicated a lot of effort and time to equip Alexa with the subtleties and localisms used by Mexicans, "said Michele Butti, international director of Alexa.

Starting today, Mexicans will be able to buy the entire Echo line: Echo Dot, Echo, Echo Plus and Echo and Echo. Spot. All with Alexa totally in Spanish.

"With Alexa, we provide the public with an advanced wizard, all their skills, which resemble smartphone apps are in the cloud, and life in the cloud allows us to offer faster response, instant updates and also . " We give the user control over his privacy. He can access the phone via the Alexa app, view the orders that he has transmitted to him over time and eliminate them whenever he wants. "Explains Carlos Pérez, Alexa's country manager for Mexico.

The echo features seven microphones that isolate the human voice from the rest of the environment, allowing the device to "hear" almost any distance inside the house. In the case of classical echo, it has a subwoofer and an integrated thermostat. The echo plus also has an integrated hub for the IoT.

Another of the press releases is Smart socket, a wall-mounted contact with a Wi-Fi connection that allows household appliances already present at home, such as coffee machines, thermostats or sound equipment, to give them intelligent connectivity and to be able to be used by Alexa.

With Echo and Alexa, Amazon launches Amazon Music streaming platform in Mexico.

The platform comes in two forms: Amazon Premium Music, which will be included free of charge for users of Amazon Prime and that will include two million songs and Music Unlimitedwhich will cost 99 pesos a month with a catalog of about 50 million songs.

The Amazon Echo line will have an introductory price: Echo Dot 699 pesos, Echo thousand 799 pesos, Echo Plus 2 thousand 199 pesos and Echo Spot 2 thousand 499 pesos. The Amazon Smart Plug will have a price of 550 pesos.

JB

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