Atlantic Media sold Quartz to Uzabase Japanese

The Quartz native digital, specializing in economics and finance, will be integrated into the catalog of Uzabase, a Japanese media company dedicated to economic intelligence. The transaction, announced this morning in Tokyo and New York, puts the value of Quartz at between $ 75 and $ 110 million, depending on the financial and operating results achieved by the company at the end of the year 2018. L & # 39 Acquisition Has an Impact Very specific end: Uzabase wants to extend its digital pay subscription service to the English speech market and Quartz, owned by the American Atlantic Media, is the perfect piece to carry out the work. ; machine.

Yusuke Umeda, 37, has clearly: Quartz's editorial voice is key to its expansion into the US and European markets and will enable it to create a global brand of economic and business information. According to a statement sent by the Quartz press team to El Economista Uzabase expects Quartz to provide English content for the NewsPicks application, which operates in Japan as a social news network in which users can find, share and comment on information related to the world of business and finance. NewsPicks has 3.3 million registered users and 64,000 subscribers who pay about $ 15 a month (300 pesos). This subscription model, according to the statement, has an annual growth of 80 percent. The NewsPicks app is very popular with finance and business managers.

Quartz was founded in 2012 by Kevin Delaney, Zach Seward and Gideon Lichfield, with the intention of being an alternative to the British Financial Times the American The Wall Street Journal or the Brazilian Valor Econômico of Grupo Globo, the largest media conglomerate in Latin America. It has a reach of 20 million monthly readers, with more than 100 journalists on payroll and content production in more than 40 languages. If the transaction takes place at the highest price, the value of Quartz will represent one-third of the amount that Axel Springer's Germans paid for Business Insider in 2015 and nearly half of what Jeff Bezos has paid for the Washington Post in 2013. Mashable, new technology and innovation, was sold in 2017 for $ 50 million.

Uzabase is listed on the Tokyo Stock Exchange and has a market value of $ 92 billion. So far this year, its shares have doubled in value, rising from 1,496 yen in early 2018 to 3,160 yen a day on Tuesday. It was founded in 2008 by business bankers Yusuke Umeda and Ryosuke Niino and information technology specialist Yusuke Inagaki. Its main sources of revenue come mainly from two services: NewsPicks, which provides specialized information for a paid subscription, and SPEEDA, a financial information and business intelligence platform. Uzabase's total business figure in 2017 was $ 41.2 million: 15 million NewsPicks and 26.2 million SPEEDA

The Digital Subscription Model is in the process of To acquire a naturalization map in the global media ecosystem. For some, like the New York Times, digital subscriptions account for $ 1 out of 4 filed and for others, like Grupo Reforma de México, it means value and quality certificate of independent journalism. Quartz participation in the digital subscriptions sector can leave lessons, given that innovation and technology are in the DNA of this digital native media.