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The scandal with Cambridge Analytica is still ongoing and Facebook is still talking, now with a patent that aims to record the ambient sound of microphones on cell phones.
And after the document dated June 14 (which was also registered at the US Patent Office on December 12, 2016) leaves some doubt as to whether Facebook wishes to enter into private life of its users.
In the patent application entitled is explained in a complex manner, because Mark Zuckerberg's company wants to hide inaudible audio messages for the human being in television commercials, which would force the devices to mobile phones recognize this audio frequency and activate the microphones on the devices to record the ambient sound.
As explained in the document in a diagram manner, the phone to recognize the sound of interference, would start to record the ambient audio of what is happening in the environment of the & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; User as "distinctive and subtle sounds of a particular location created by the environment of the location, such as the sound of machines, the sound of distant human movement and speech, the crackling of thermal contraction, and air conditioning and plumbing noise in a home "as described by the patent form.
The goal? Watch what people see on their computers, TVs or any device that tunes in to the audiovisual media, and therefore, organize Facebook advertising campaigns.
This would also allow industries to measure audience levels I've seen a promotional campaign.
As a Facebook spokesperson explained at Mashable.com, this patent made by Facebook is to prevent other companies from doing the same method of marketing among internet users, but that does not mean not that the network The social will use it.
"The technology in this patent has not been included in any of our products, and it will never be used," said Allen Lo, Vice President and Associate Legal Director and Head of Intellectual Property on Facebook.
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