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The image of American businessman John Schnatter will not appear more in the commercials nor in the cartons of the Papa John pizza chain & # 39; 39; s, because during a conference call he used a racist term, which has generated an avalanche of criticism around the world.
In a training course, the founder used the word "N" to designate the Afro-American people and when asked what he would do to get away from him . racist groups, Schnatter responded that Colonel Sanders, founder of Kentucky Fried Chicken, called the African-American Negro and was not criticized.
After a week of public apology and accepting that he used inappropriate and hurtful language, the businessman had to resign from the presidency from the same company, he founded on October 2, 1984.
The pizza business operates n 5,200 restaurants worldwide including European cities like Madrid and Barcelona. Schnatter has made it one of the leading brands in the fast food industry and has always touted that its pizzas were better than its competitors, like Domino's, that's the best. she considered her great rival.
is not at its best, attempted to alleviate the crisis with these measures, but did not have much success . For example, the University of Louisville has decided to remove the name of the executive from the commemorative plaque in its football stadium and will also change the name of the center for business studies.
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