The toy chain "R" Us is closing its last stores today



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A local Toys "R" Us in Houston, with empty gondolas Source: AP

NEW YORK.-
The iconic chain of toy stores "R" Us,


US
closes today the doors of the last premises which remained open, after that, in the middle of last March, he declared bankruptcy by not being able to compete with companies like


Amazon
Target. Isaac Larian and Walmart. Now, the main problem is the fact that more than 30,000 people have been unemployed and that this will be done to fill the more than 700 vacant places.

It was the Target brand. Issac Larian, who made a fortune with the Bratz dolls, who tried to buy the well-known chain by offering $ 675 million to take over his stores and put 215 million more on the table for those of


Canada
but the proposal was insufficient because it was lower than its liquidation value.

Toys R Us had asked for a restructuring, taking into account the bankruptcy law and swearing to stay open, but his sales at Christmas they accompanied the plan. Their debts approached $ 5,000 million and in January the closure of some 180 stores was announced. In March, the final decision was made implying the closure of the rest of its branches, and in recent days the premises remained open have brought their institutions to 70%.

But the situation of the famous toy store would not be an isolated event in the United States. United Over the past year, approximately 7,000 stores have been closed across the country, and another 4,100 stores are expected to open this year. Specifically, the toy store case could have a direct impact on Hasbro and Mattel, which were its major suppliers.

While it seems to be the end of the colorful logo and its mascot, the giraffe Geoffrey, the name of Toy's R could survive for the moment,
since according to the newspaper El País, an auction is scheduled for late July, in which all trademarks filed by the company and domains on the Internet will be proposed.

The 5-meter Geoffrey statue that welcomed visitors to the Toys R Us headquarters in Wayne, New Jersey, will be transferred to a public children's hospital

AP Agency and newspaper El País

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