Bad customer service bad for tourism

Minister of Environment and Tourism, Pohamba Shifeta, a says poor customer service to tourist attraction sites and accommodations have had a negative impact on the industry.

Following the recent outcry over service delivery in Namibia, poor customer service resulted in a loss of revenue.

"Service delivery provides added value to the tourism industry because it serves to image the country beyond our borders through tourism. Poor service delivery will result in a drop in the country's tourism as customers mainly share their group and their worst experiences on platforms such as social media, which will have a negative impact on the tourist interest. .

He added that it is necessary to improve customer service not only in the tourism sector, but in all sectors.

Shifeta also says that business owners who own a tourist attraction site as well as establishments must ensure that they train employees on how to deal with customers when it comes to service delivery.

"It is necessary to understand the importance of service delivery in order to stimulate business and maintain the country's compatible commercial fraternity in the global market.Our appearances, attitudes and the way the waitresses and the management will take the tourists back to Namibia after their first visit.Next time, more of the friend of the tourist we serve will come to visit because of the good services we have rendered as a nation, "he said. said.

He added that the tourism industry has grown in recent years and this is due to a good and efficient service delivery to the customer.