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NASCAR earlier this summer rejected the commercials for its memorabilia programs of several firearms companies as part of what is seen as a "gradual change" in its position on firearms.
The move could be another example of how large companies are adapting as the nation tackles guns in America.
Although this decision was not widely publicized, NASCAR gun enthusiasts said that NASCAR supporters and gun owners overlapped and left some people wondering why NASCAR's point of view had changed. Second amendment questions.
"They have pilots shooting blank in the circle of winners.That makes no sense," said David Dolbee, general manager of K-Var Corp., a leading firearms dealer, who submitted an advertisement that was rejected. featuring an AK-47 and various accessories.
After a third-party advertising provider solicited advertisements for an official NASCAR program earlier this year, he contacted firearms companies in August to inform them that NASCAR had rejected advertisements describing "assault rifles / elite style shooters".
The advertising provider, National Event Publications, has sent an e-mail to some firearms companies stating, "We have just heard NASCAR announcements about firearms." Unfortunately, because of a gradual change from NASCAR's position on firearms, these ads need to be changed / changed – especially those that are described as assault-type rifles / sniper rifles.S NASCAR is still open to some of the accessories of Less controversial firearms, concealed wearing or classes. "
The news of these releases was reported for the first time by the Washington Free Beacon.
NASCAR's response via a vendor has been a shock to the firearms industry.
"It's a colossal mistake, do not they understand their own base?" Said Dolbee. "It's a sports organization trying to take sides on a political issue, it's never good for a company."
NASCAR's position "seems to me to be a fairly quick and dramatic change," said Ed Newman, one of the founders of the New York gun manufacturer, Dark Storm Industries LLC.
Newman said his company had submitted an ad that had also been rejected by NASCAR. The company reported the rejection on his Instagram account. "We have seen a significant response on social media with the majority of NASCAR fans expressing their disapproval of this policy change," Newman said via email.
Until now, NASCAR has shown itself reluctant to explain its changing views on the firearms industry. He continues to partner with companies such as Gander Outdoors and Bass Pro Shops, which sell firearms, as well as Henry Repeating Arms, a firearms manufacturer.
NASCAR has not responded to several requests for comments for this story.
The apparent change in NASCAR comes as other US companies have begun to re-evaluate their relationship with the firearms sector.
Walmart announced earlier this month that it would reduce sales of firearms and ammunition, a month after more than 20 people were killed during a large-scale shootings at gunpoint. Walmart, El Paso, Texas. Dick's Sporting Goods stopped selling semi-automatic type assault rifles and large capacity magazines after a mass shot in Parkland, Florida. Earlier this year, he announced that he had stopped selling firearms and ammunition in 125 of his stores, where sales had declined.
In a show of force Thursday, 145 business leaders wrote a letter to Congress calling for action against gun violence.
Lawrence Keane, Senior Vice President of Government and Public Affairs at the National Shooting Sports Foundation, first expressed frustration over the apparent change in NASCAR.
"I do not know what they hope to accomplish by refusing to advertise for a legal product that their fans are interested in buying," said Keane. "If it's an attempt to signal virtue, they do not put on their flashing."
But on Friday, he said the business group had started a "respectful and productive" dialogue with NASCAR to determine what was happening.
The pressure arm of the National Rifle Association, in the meantime, has revealed its discontent in an online message.
"It's not clear if NASCAR is currently adopting an official position in opposition to semi-automatic rifles – with variants of the AR-15, often called rifle and rifle guns", according to the post of the NRA. "What seems clear, however, is that NASCAR does not want such things to be announced in its official publication in the future: a decision that could easily alienate many of its most ardent fans . "
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