Netflix remains the preferred video streaming service for viewers

Ranked best original programming service

Although streaming video giant Netflix (NFLX) may soon be facing growing competition from media giants Disney, NBCUniversal, Time Warner and others, viewers report they still prefer it to any other service. According to a survey conducted by Morgan Stanley, Netflix's original programming was considered the best among subscription and premium television services.

Of the 3,041 people surveyed by Morgan Stanley, 40% said Netflix offered the best original programming, compared to 39% in the 2018 poll. Time Warner's HBO was far behind, with 11% of the vote, versus 14% the year former. About 32% of clients surveyed said they did not know which service offered the best original programming.

Netflix's quality content means that it can retain its subscribers despite the competition

Netflix, which has added 18.4 million paid subscribers in the last two quarters, now has a remarkable 148.9 million paid subscribers worldwide. However, the company expects a slowdown in the growth of its subscribers, particularly in the lucrative market of the United States.

However, the company spends billions of dollars each year to add to its wide range of quality original programs. While Netflix is ​​about to face fierce competition, especially in the United States, it may be able to retain its subscribers with its original programming. The streaming giant still has the potential to expand internationally, where it has seen the bulk of its growth.