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Netflix can be a TV show, a movie and game streaming platform in the near future. According to Bloomberg, the company hired Mike Verdu, a former director of Oculus and EA, as vice president of game development. Verdu was vice president of augmented and virtual reality games and content at Facebook, where he worked with the developers of Oculus Rift, Quest and Go. From 2017 to 2018, he was also the head of EA Mobile. and oversaw the studios that worked on Star Wars: Galaxy of Heroes, SimCity BuildIt, Plants vs. Zombies and Sims Free Game, among others.
The company is reportedly strengthening its games team in the coming months so that it can start streaming games over the next year. Netflix is not exactly inexperienced in the region and has already developed games based on its popular shows. However, he released these titles on mobile and consoles – Bloomberg says the company won’t be creating a separate platform for its upcoming video games and instead make them available alongside its shows and movies in their own category. In addition, the streaming giant apparently has no plans to charge extra for access to the game, although it is not clear whether the additional content will lead to a future price hike.
With competitors appearing left and right, Netflix has looked for ways to grow and ensure it stays ahead, especially in saturated markets like the United States. Adding video games to his repertoire seems to be the answer he has found recently. Information First reported that the company was looking to hire an executive who would oversee its expansion into video games in May. Apparently, Netflix has approached several veteran industry executives regarding the position. At the time, a company spokesperson said Information:
“Our members appreciate the variety and quality of our content. This is why we have continuously expanded our offering – from series to documentaries, films, local language originals and reality TV. Members also like to engage more directly with the stories they love – through interactive shows loving Bandersnatch and You v. Wild, or games based on Strange things, The House of Paper and To all the boys. So we’re excited to do more with interactive entertainment. “
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