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Nike released a special edition jersey Colin Kaepernick on Wednesday just days after the former quarterback of the San Francisco 49ers settled a grievance with the NFL.
The Kaepernick Icon jersey – a black pattern with white lettering – looks like the '#ImWithKap' jersey that sold out quickly last fall. The jersey sells for $ 150.
"We believe that Colin Kaepernick is one of the most inspiring athletes of this generation, he has harnessed the power of sport to drive the world forward," said Nike spokeswoman Sandra Carreon-John. USA Today. collaboration with Colin. "
Kaepernick tweeted on Wednesday about the jersey, saying: "For those who are true to themselves on and off the pitch.Forly, without excuse and against all odds.This is only the beginning .. #TrueTo7 . "
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Kaepernick garnered praise and criticism after becoming the first NFL player to kneel at the National Anthem with the intention of drawing attention to the brutalities police, racial discrimination and social justice. In 2017, he filed a grievance against the league, claiming that he was in fact a blackballer. He has been free ever since.
Nike made Kaepernick the focus of its "Just Do It" campaign last year, prompting some to boycott the shoe brand and burn their Kaepernick sweater. The marketing campaign worked. Immediately after its launch, Nike saw its sales increase as a result of advertising.
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