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MINNEAPOLIS (WCCO) – Major Minnesota hospitals and health systems are stepping up their emergency before Thanksgiving this week with a courier campaign that says, “There’s no time to be ‘Minnesota Nice’.”
The campaign is called “Fight COVID MN”.
“We have to pull that lever, which is a little bit more in your face,” said Dr. Rahul Koranne, president and CEO of the Minnesota Hospital Association.
One of the first two posters shows a healthcare worker in PPE with a text saying, “We’re not on the front line. You are. We are your last chance.
The other says, “We’re sure it’s good, but is grandma’s pumpkin pie really to die for?”
“I think it’s time to get pretty aggressive,” said Dr Omobosola Akinsete, President of HealthPartners on Infectious Diseases.
(credit: Fight Covid MN)
Doctors like Koranne and Akinsete have plenty of facts and figures to express the urgency, such as the dangerous understaffing at the moment.
“Last week, almost 7,000 hospital health workers were absent in a single day,” Koranne said. “This limits our ability to manage inpatients, both COVID and non-COVID.”
But Dr Andrew Olson, director of COVID Hospital Medicine at M Health Fairview, believes stories are more effective than statistics.
“My dad is very sick with cancer, and we’re not meeting for Thanksgiving this year, and it’s heartbreaking,” Olson said. “But seeing my dad get up and say, ‘You know what? It’s not the right choice this year, folks, “gives me very high hopes for the state.
Other doctors share this sentiment with Olson because they believe in people here.
“I would rather be in no other state than Minnesota, with the tenacity,” Olson said.
Koranne said the Minnesotans need to show their “courage and determination”.
“If more and more people follow the rules, I think more and more people will follow the rules,” Akinsete said.
Olson said as bad as things may seem right now, it doesn’t have to be a disaster. He says we all have the power to stop this pandemic.
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