Nordics apologized for turban, according to Sikhs, while waiting for Gucci


Nordstrom apologized to Sikhs for selling a turban that they found offensive, but a representative of the largest civil rights organization in the US community said Saturday that it was still waiting for 39 to have news of the brand Gucci who designed it.

"We believe that companies are selling and capitalizing on something that is dear and sacred to the world," said Simran Jeet Singh, a senior official with the New York-based Sikh Coalition, who said the turban was a "must-have". profound religious significance for men of his faith.

"And there is tension over the fact that the very article of our faith has been at the center of so much hatred, violence and bullying," he said, recalling that Sikhs wearing turbans had been attacked during hate crimes, including a man killed near Phoenix a few days after 9/11.

The current complaint stems from a crisis at the head of Gucci which, until Wednesday, was announced on the Nordstrom website at a price of $ 790 under the name "Indy Full Turban". According to the description, "the beautifully crafted turban is ready to turn heads while keeping you comfortable, in the style of the trademark".

On Saturday, the Nordstrom website still contained a reference to Gucci's "head-ring", but it was classified as "out of print" and was no longer represented.

"We have decided to stop transporting this product and removing it from the site, we have never intended to disrespect this religious and cultural symbol, we sincerely apologize to all those who could have been offended, "said the department store in a letter. tweet.

Gucci's turban was first mentioned last winter, when a white model paraded on the catwalk to wear it during a fashion show.

Gucci had not responded to product reviews on Saturday. E-mails requesting feedback were sent to Gucci through its public relations representatives and a website dedicated to fashionable services.

"When companies appropriate articles of faith, they do not take into consideration the discrimination that Sikhs face while adhering to the principles of their faith." We appreciate the recognition of this problem and the apology of @ Nordstrom. we hope that @Gucci will do the same, "said the Sikh coalition. said in a tweet on Thursday.

The coalition was formed after Balbir Singh Sodhi, a bearded Sikh American wearing a turban, was shot dead on September 15, 2001 in Mesa, a suburb of Phoenix, while he was mistaken for an Arab Muslim.

Frank Roque, 42, reportedly said in police reports "that all Arabs must be shot dead" and that he wanted to "kill Iranians". Roque is currently serving a life sentence for first degree murder.

In another attack on the community, a White supremacist fired at a Sikh temple in Wisconsin in 2012, killing six people and injuring five others before killing himself.

Sikhs from the United States and around the world turned to social media to present their feelings to Gucci, including Taran Parmar, a radio reporter for News 1130 in Vancouver, Canada.

"Seriously @Nordstrom @gucci?" she wrote. "The turban is one of the most important and symbolic items of faith for Sikhs, and you sell it as a fashion accessory to make money." This is not the first time you've been under the fire critics for cultural appropriation, do better. "

In recent months, Gucci has been grappling with complaints from the black community of the United States about a sweater that people have found offensive.

Gucci President and CEO Marco Bizzarri attended this month's Gucci-sponsored event in Harlem, New York, in addition to a fashion show featuring the black designer based in London, Ozwald Boateng, at the Apollo Theater on the occasion of the 100th anniversary of the Harlem Renaissance.

In February, the brand apologized and removed from its online and physical stores a black wool turtleneck sweater that could be placed on the chin and nose. It had a slit along the mouth, surrounded by what looked like giant red lips and evoked a blackface for many people.

Also in February, Katy Perry's line of fashion released two types of shoes with eyes, nose, and prominent red lips, which critics likened to blackface. The singer and company said they were saddened to have compared it to Blackface and that the creations were rather intended as a nod to "modern art and surrealism".


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