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So it is clear. Kvikk Lunch will also be Kvikk's next lunch
Following a flaw in the court system since 2002, the EU court today decided that Kit Kat Chocolate could not have exclusive rights on chocolate. Kit Kat can not be the only chocolate in Europe with its fragile chocolate fingers.
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Kit Kat, owned by Nestlé, suffered a fierce defeat.
Nestlé has beaten so that the four bands are a hallmark of Kit Kat. The chocolate dates back to 1935, while Kvikk Lunch was launched in 1937.
The court finds that Nestle does not have evidence that chocolate fingers are known as Kit-Kat throughout the world. 39; EU. People must know the brand throughout the EU for the sole purpose of obtaining exclusive rights.
The court announcement states that Kit Kat is not a known product in countries such as Belgium, Ireland, Greece and Portugal
In previous court proceedings , EUIPO, the Office of Intellectual Property of the European Union, opened exclusive rights
Dagbladet Plus [19659012] The conflict between chocolatier Cadbury and Nestle. Kvikk Lunch is owned by Freia, which is owned by American Mondelez again.
The BBC writes today that the battle between the two has been long and costly and shows that both sides have lived peacefully side by side for 65 years. Nestlé demanded exclusive rights to chocolate with detachable fingers
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The BBC notes that the pressure to change disappears now on chocolates like Kvikk Lunch and Leo chocolate, which looks similar, and is also owned by Mondelez.
The EU decision opens at the same time for new copies locally. Both chocolate manufacturers can experience it. If you encounter chocolate similar to Kvikk Lunch in your next southern city, there may be some who have a good idea and know that they will not be charged with plagiarism.
Sports and more tasty [19659017] According to BBC, Kvikk Lunch has a sportier image than Kit Kat, and a rather different taste. The British media giant also brought the British newspaper The Guardian last year a taste test between the two. He won Kvikk Lunch overleg
Dagbladet has been in contact with Nestlé Norway, which refers to the headquarters in Switzerland. Dagbladet also asked for a comment on the case of Freia and Mondelez- None of the parties answered Dagbladet's questions.
Dagbladet Plus [19659012] The conflict between chocolatier Cadbury and Nestle. Kvikk Lunch is owned by Freia, which is owned by American Mondelez again.
The BBC writes today that the battle between the two has been long and costly and shows that both sides have lived peacefully side by side for 65 years. Nestlé demanded exclusive rights to chocolate with detachable fingers
The article continues during advertising
Can be copied
The BBC notes that the pressure to change disappears now on chocolates like Kvikk Lunch and Leo chocolate, which looks similar, and is also owned by Mondelez.
The EU decision opens at the same time for new copies locally. Both chocolate manufacturers can experience it. If you encounter chocolate similar to Kvikk Lunch in your next southern city, there may be some who have a good idea and know that they will not be charged with plagiarism.
Sports and more tasty [19659017] According to BBC, Kvikk Lunch has a sportier image than Kit Kat, and a rather different taste. The British media giant also brought the British newspaper The Guardian last year a taste test between the two. He won Kvikk Lunch overleg
Dagbladet has been in contact with Nestlé Norway, which refers to the headquarters in Switzerland. Dagbladet also asked for a comment on the case of Freia and Mondelez- None of the parties answered Dagbladet's questions.
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