Launch of Bildelingsgigant in Norway – Business

Zipcar starts small and has six cars in Oslo and will continue to roll as new members arrive.

Competitors such as Nabobil and Hyre reflected and provided a rich selection of cars before having a large group of customers.

– Volume is a key factor, but you must also have the membership base. We want to increase both the number of members and the number of cars, "said Zipcars Bell, who said cooperation with Obos will continue in the years to come.

The company operates at the monthly rate, as in a subscription, where car rental at the hour or day becomes cheaper than the more expensive subscription you choose.

Petrol and insurance are included, but it costs three crowns per mile.

"There are a lot of players in Oslo, is there room for another player?

"The market in Oslo is growing, but I do not think it's still saturated.We also find that the municipality of Oslo now has a great interest in carpooling and will make public parking available to This will encourage more people to use the offer and fewer people could own their own cars, "Bell said.

The car brands themselves have also joined the fight for new drivers by offering a no-commitment monthly rent, and Volvo and Seat, among others, are delivering a car in Norway.

Hyttebil

Elisabeth M. C. Svennevik writes a doctorate on car pooling in the Department of Transportation Economics and is studying a number of elements of car sharing services. She interviewed a number of families who tried carpooling.

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"We are now at halfway through the study and have looked at what creates habits in people.The most difficult is to get through the service using the services many times.After that, it is much more easy to create habits.

She says that many people use car sharing as a cabin car, either next to public transportation or an electric car.

Svennevik believes that volume and availability are very important for a large group of carpool customers.

"There is a very clear carpool group that says they need a station wagon or a car near you," she said, adding that several companies had to rent more cars for holidays .

If the six Zipcars in Oslo are enough, the future will come.

His research shows how important it is for politicians to take ownership of how political instruments shape society in transportation.

– The introduction of occupant parking in many cases excludes carpooling. Just like the benefits of electric cars, people buy electric cars, but borrow fossil fuel cars for the taxi ride.