Nvidia and AMD Respond to Great GPU Shortage



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Nvidia’s new RTX 3080, 3070, 3060 Ti and 3090 and the AMD RX 6800 and 6800 XT are all incredibly hard to find, selling out instantly every time they appear, due to an incredible level of demand that makes that these GPUs are worth several hundred dollars more than the MSRP. A Trump tax and surging cryptocurrency prices could also make them even more expensive. Many older graphics cards are also sold out online.

This week, Nvidia and AMD finally have some updates – and that’s bittersweet news.

On the positive side, AMD says The edge it expects to sell more of its own RX 6800, 6800 XT and RX 6900 XT benchmark design cards on its own website in the first quarter of 2021 at the price of their stickers, which is expected to mean $ 579, $ 649 and $ 999 instead of the inflated ones. But AMD is only committed to making them available “to as many players as possible”, which may not reassure buyers who felt AMD had a paper launch to begin with.

Nvidia, meanwhile, is now saying its GPU supplies to consumers and partners “will likely remain meager until the first quarter,” and we’re not even talking about the first quarter of the year – Nvidia’s fiscal first quarter. does not end until the end of April. It’s a terribly long wait.

Again, it’s demand, and not just supply constraints, that keep us out of the reach of graphics cards. Nvidia tells us that since its launch, its RTX 30 series GPUs at $ 499 and above have sold almost twice as much as the RTX 20 series after the same amount of time. (The RTX 30 series is a much bigger upgrade than the previous generation was, mind you – there weren’t many games that took advantage of Nvidia’s ray tracing back then, and the cards the GTX 10 series people were still holding out. it’s okay.)

Nvidia at least seems to think that crypto miners aren’t taking all the cards yet, despite the sky-high prices we’ve recently seen for Bitcoin and Ethereum.

“If the demand for crypto starts or if we see a significant amount,” CFO Colette Kress said at a recent investor conference, “we can also take this opportunity to restart the CMP product line to meet mining demand continues. CMP refers to Nvidia’s dedicated crypto mining GPUs, which strip video ports that miners don’t need because they don’t output graphics to a monitor, making them more profitable for Nvidia.

Neither Nvidia nor AMD is wondering if Trump’s taxes might impact the price of their partners’ graphics cards right now, and by how much. AMD would only say that it will “also continue to support our partners in the development of their custom designs of AMD Radeon RX 6000 Series graphics cards,” which is a big step back from what it announced. Unpackaged material in November on how partners should be able to sell the RX 6800 XT at its initial MSRP of $ 649 within eight weeks.

In their back-to-back CES 2021 keynotes today, AMD praised how its new graphics cards have given the company “high-end leadership” and noted that “many gamers are excited about the Radeon series. RX 6000 ”, while Nvidia acknowledged that“ these products have been hard to find, and we want to thank you for your patience as we continue to work hard to catch up. ”

It’s going to be a wait, and you shouldn’t be surprised if Nvidia just announced $ 329 GeForce RTX 3060 is hell to buy, just like its predecessors. As many have asked: why can’t we just buy one and ship it when it’s ready?

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